Integrate Mixpanel and Mailchimp data into a single marketing dashboard

With Improvado you can merge marketing data from Mixpanel and Mailchimp on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.

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Centralize

Connect Mixpanel and Mailchimp to Improvado in several clicks.

Combine

Improvado normalizes raw data and channels it in your visualization platform

Analyse

Get fresh and highly granular insights on your marketing efforts from custom dashboards

Use cases

Streamlining data from Mixpanel

Mixpanel is an analytics tool that deals with analysis of conversions and drop-offs, measures user activity, and helps you to find out how you can retain users. The platform builds reports about your user base, creates dashboards that display vital metrics on your team’s performance, and reveals hidden trends. As a result of Improvado’s integration with Mixpanel, it’s easier than ever to gather and normalize all data from Mixpanel. An automated data pipeline pushes data from the connector directly to your data warehouse. Then, you can merge Mixpanel’s data with insights from other connectors to further improve your analysis process.

Streamlining data from Mailchimp

Mailchimp is a leading email marketing platform that has helped over 8 million businesses design, send, and track email campaigns to connect with their customers.However, Mailchimp doesn't provide you with the tools you need to effectively monitor the performance of your email marketing campaign. And if you want to integrate Mailchimp with other popular marketing tools, you'll need to do a lot of custom coding to connect the two.‍Our Mailchimp connector makes it easy to integrate Mailchimp with other popular marketing platforms. You can effortlessly monitor your email marketing campaign and measure its performance using the available reports.

FAQ

Streamlining data from Mixpanel

Mixpanel is an analytics tool that deals with analysis of conversions and drop-offs, measures user activity, and helps you to find out how you can retain users. The platform builds reports about your user base, creates dashboards that display vital metrics on your team’s performance, and reveals hidden trends. As a result of Improvado’s integration with Mixpanel, it’s easier than ever to gather and normalize all data from Mixpanel. An automated data pipeline pushes data from the connector directly to your data warehouse. Then, you can merge Mixpanel’s data with insights from other connectors to further improve your analysis process.

Merging Mixpanel data with other connectors

Streamlining data from Mailchimp

Mailchimp is a leading email marketing platform that has helped over 8 million businesses design, send, and track email campaigns to connect with their customers.However, Mailchimp doesn't provide you with the tools you need to effectively monitor the performance of your email marketing campaign. And if you want to integrate Mailchimp with other popular marketing tools, you'll need to do a lot of custom coding to connect the two.‍Our Mailchimp connector makes it easy to integrate Mailchimp with other popular marketing platforms. You can effortlessly monitor your email marketing campaign and measure its performance using the available reports.

Mailchimp integration with other services

Streamlining data from Mailchimp

Mailchimp is a leading email marketing platform that has helped over 8 million businesses design, send, and track email campaigns to connect with their customers.However, Mailchimp doesn't provide you with the tools you need to effectively monitor the performance of your email marketing campaign. And if you want to integrate Mailchimp with other popular marketing tools, you'll need to do a lot of custom coding to connect the two.‍Our Mailchimp connector makes it easy to integrate Mailchimp with other popular marketing platforms. You can effortlessly monitor your email marketing campaign and measure its performance using the available reports.

Mailchimp integration with other services

How dashboards improve the analysis process

Advanced data visualization tools offer detailed dashboards that connect Mixpanel and Mailchimp data in a one-piece representation of your marketing performance. With custom dashboards you can:

  • Compare data about your leads from Mailchimp and Mixpanel to get a deep understanding of the customer journey
  • Get rid of data discrepancies between two sources with our Marketing Common Data Model (MCDM) algorithms
  • Get extensive information about your users to precisely identify your target audience

Frequently asked questions

Why Integrate Mixpanel and Mailchimp?

Joining Mixpanel and Mailchimp allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.

What is Improvado?

Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Mixpanel and Mailchimp. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.

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Analyze Mailchimp and Mixpanel data in a single tool