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Connect Mandrill and Shopify for unified customer data, enhancing targeted email campaigns and sales growth.
Link Mandrill and Shopify data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Mandrill is a transactional email platform designed to send personalized, data-driven emails such as order confirmations, password resets, and targeted promotions. It supports advanced features like dynamic content, A/B testing, and detailed delivery analytics, enabling precise message customization. Given that 64% of marketers lack tools to measure true ROI, Mandrill’s real-time tracking and API integrations offer critical insights into engagement metrics, helping teams optimize campaigns based on actionable data.
Mandrill also excels in scalability and reliability, handling millions of emails daily with robust SMTP and RESTful API support. Its integration with Improvado further enhances reporting capabilities by consolidating data sources, reducing reporting time by 75%. This combination streamlines workflows for data-driven marketers focused on maximizing transactional email efficiency and measurement accuracy.
Shopify is a cloud-based e-commerce platform that allows businesses to build, manage, and grow their online stores with ease. Its user-friendly interface and customizable templates help entrepreneurs launch quickly, saving time and resources. With built-in payment processing and inventory management, companies can streamline operations and improve cash flow.
Having access to extensive analytics and integrated marketing tools supports data-driven decisions, boosting sales performance. The platform’s scalability ensures businesses can expand without switching systems, while Improvado integration eliminates 99% of discrepancies in marketing data synchronization, enhancing overall accuracy and efficiency.
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The Mandrill + Shopify dashboard provides a clear overview of your email campaigns directly linked to your store’s performance. It cuts audit prep time by 60% by organizing data efficiently, allowing you to track delivery rates and engagement metrics in one place. Users can monitor transactional emails, identify issues quickly, and generate detailed reports without switching platforms, simplifying the review process for marketing and compliance teams.
You connect Mandrill to Shopify by generating an API key in Mandrill and configuring your Shopify email settings to use Mandrill's SMTP. Tools like Improvado can simplify this process by managing API connections and data flows automatically.
Mandrill enhances Shopify’s transactional emails with detailed analytics, improved deliverability, and custom templates, boosting customer engagement and retention.
Yes, syncing customer and order data enables personalized email campaigns; Improvado supports this by automating data extraction and integration across platforms.
While Shopify doesn’t natively track Mandrill email metrics, integrating through Improvado allows you to consolidate reporting and monitor open rates, bounces, and clicks in one dashboard.
Mandrill handles email delivery externally, so it doesn’t impact Shopify’s page speed or checkout experience, and Improvado ensures data sync runs efficiently without slowing your store.</
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