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Streamline your marketing and sales with unified data for smarter Instagram and Salesforce insights.
Integrate Instagram and Salesforce into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Instagram is a visual-centric social media platform that enables users to share photos, videos, and Stories with a global audience. It supports various content formats including Reels, IGTV, and shopping tags, allowing brands to engage customers through immersive visuals and direct product links. Despite its popularity, 64% of marketers lack tools to measure true ROI on Instagram campaigns, complicating efforts to optimize ad spend and content strategies effectively.
To address this challenge, integrating Instagram data with platforms like Improvado enhances analytical productivity by 2-3×, automating data aggregation from diverse ad accounts and providing granular campaign insights. This integration facilitates better attribution modeling and performance tracking, empowering marketers to make data-driven decisions and demonstrate measurable returns in a competitive digital landscape.
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Salesforce is a cloud-based customer relationship management (CRM) platform designed to help organizations streamline sales, service, and marketing processes. By centralizing customer data, it enables businesses to improve client interactions and make data-driven decisions that boost efficiency and growth.
Integrating Salesforce with Improvado enhances its capabilities by handling unlimited data volumes with sub-second loading times. This combination ensures that businesses can access real-time insights without delays, supporting faster, more informed strategies across all customer touchpoints.
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Integrate Instagram data with Salesforce to monitor social engagement and sales performance in one dashboard. This tool reduces procurement complexity by 85%, streamlining data access for marketing and sales teams. Gain clear insights without toggling between platforms.
Improvado connects Instagram’s marketing data directly to Salesforce by extracting campaign, ad, and engagement metrics, enabling unified reporting and customer insights within Salesforce dashboards.
Syncing Instagram data helps marketing and sales teams track lead generation and campaign performance in Salesforce, improving targeting and streamlining customer journey analysis.
Setup involves authorizing Instagram API access, configuring data connectors in Improvado, and mapping Instagram metrics to Salesforce objects for automated data flow and updates.
Yes, Improvado enables automatic synchronization of Instagram engagement data such as likes, comments, and impressions into Salesforce, ensuring up-to-date reporting without manual imports.
By combining Instagram ad data with Salesforce sales records via Improvado, businesses can more accurately attribute revenue to social campaigns and optimize marketing spend accordingly.
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