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Pull programmatic campaign data, audience insights, and bid performance from The Trade Desk. Feed directly to Snowflake or Tableau for media optimization.
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Improvado connects directly to The Trade Desk API, extracting programmatic campaign data, bid performance, impression metrics, and conversion tracking automatically. The platform manages API authentication, rate limiting, and pagination to ensure complete data retrieval from your Trade Desk accounts. Data flows continuously from The Trade Desk to your chosen destination on your specified schedule. Complex API endpoints are handled automatically, eliminating the need for custom development or manual data exports.
Improvado transforms Trade Desk API data using the Marketing Common Data Model, standardizing programmatic metrics alongside other advertising platforms. This normalization enables direct comparison between Trade Desk performance and channels like Google DV360, Amazon DSP, or social advertising. The MCDM ensures consistent field names for impressions, clicks, conversions, and costs across all platforms. Cross-channel attribution and budget optimization become straightforward when all programmatic data follows the same schema.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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