Connect The Trade Desk to Chartio for Insightful Visualizations

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What is The Trade Desk?

The Trade Desk is a global technology platform for buyers of advertising, helping large enterprises effectively manage and optimize their digital marketing campaigns. By providing access to high-quality inventory, valuable data, and advanced targeting capabilities, The Trade Desk enables companies to reach their desired audience, maximize return on investment, and achieve marketing success.

What is Chartio?

Chartio is a powerful business intelligence (BI) and data visualization tool that allows enterprises to easily analyze and understand complex data sets. With its intuitive, user-friendly interface and robust features, Chartio enables businesses to create visually appealing and informative dashboards, discover insights, and make data-driven decisions, ultimately improving overall performance and efficiency.

Connecting The Trade Desk to Chartio

There are several ways to connect The Trade Desk to Chartio for seamless data integration and visualization:

  • Use The Trade Desk's native integration with Chartio, if available, to easily sync data between the platforms.
  • Export data from The Trade Desk as CSV or Excel files, and then manually import the files into Chartio for analysis.
  • Utilize third-party data connectors or custom-built APIs to streamline the connection process and automate data synchronization between The Trade Desk and Chartio.
  • Choose a comprehensive marketing analytics platform like Improvado, which offers a complete data pipeline solution that handles data extraction, transformation, normalization, and visualization, making it easy to connect The Trade Desk to Chartio and other BI tools.

By using Improvado for data integration, you can benefit from its advanced data extraction and load capabilities, simplifying the process of integrating The Trade Desk and Chartio.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting The Trade Desk to Chartio with Improvado

Improvado is the ideal solution for connecting The Trade Desk to Chartio for several reasons:

  • It offers a complete data pipeline, handling everything from data extraction to visualization, making the integration process seamless and efficient.
  • It provides access to a wide variety of metrics and dimensions, enabling you to automatically extract crucial data from The Trade Desk. You can explore the available report types using Improvado's data dictionary.
  • It enables you to centralize marketing and sales data, making it easier to analyze and visualize data from The Trade Desk alongside other data sources.
  • It supports scalability and customization, ensuring that the solution can grow and adapt with your business needs.
  • Improvado offers high-quality customer support and a dedicated team of data experts to help you with any integration challenges you may encounter.

Summary of connection The Trade Desk to Chartio

In summary, connecting The Trade Desk and Chartio is a crucial step for businesses looking to optimize their digital marketing campaigns and make data-driven decisions. Improvado offers a comprehensive solution that simplifies the integration process, providing scalability, customization, high-quality customer support, and the ability to process large volumes of data. By centralizing marketing and sales data, you can unlock valuable insights and drive your business forward. To learn more about Improvado's solution and how it can benefit your business, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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