Connect Google Ads to Mode for Insightful Visualizations

Streamline marketing decision-making with Improvado.

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What is Google Ads?

Google Ads is a powerful online advertising platform that enables enterprise companies to create and manage ad campaigns across Google's network, such as search, display, and video. By leveraging Google Ads, businesses can target specific keywords, demographics, and interests, driving increased brand visibility, website traffic, and conversions. Google Ads is particularly beneficial for large enterprises as it allows them to scale their marketing efforts, optimize ad spend, and track performance metrics in real-time.

What is Mode?

Mode is an advanced analytics platform designed for enterprise companies. It provides users with powerful data visualization tools, SQL editor, and collaborative features, allowing them to explore, analyze, and share data insights across their organization. By leveraging Mode, enterprises can obtain a deeper understanding of their marketing and sales performance, identify trends, and uncover actionable insights to drive data-driven decision-making.

Connecting Google Ads to Mode

There are several ways to connect Google Ads to Mode for data visualization and analysis, such as:

  • Manually exporting Google Ads data as CSV files and importing them into Mode.
  • Using Google Sheets or Excel to prepare and clean the data before importing it into Mode.
  • Utilizing APIs to extract data from Google Ads and load it into Mode programmatically.
  • Leveraging third-party tools and connectors, such as data extraction and load solutions, to automate the process of pulling data from Google Ads and loading it into Mode.
  • Instead of using other methods, consider using Improvado as a one-stop solution to connect Google Ads to Mode with ease, efficiency, and accuracy.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Google Ads to Mode with Improvado

Improvado is the best solution for connecting Google Ads to Mode as it simplifies the entire data pipeline process. With Improvado, you can automatically extract and load a wide range of metrics and dimensions from Google Ads, without the need for manual data manipulation or complex API integrations. Improvado also provides data transformation and normalization features, allowing you to clean and harmonize the data before loading it into Mode for analysis.

Moreover, Improvado offers a high level of customization and scalability, making it the ideal choice for large enterprises with complex data requirements. Its robust infrastructure can handle large volumes of data, ensuring that your Google Ads data is always up-to-date and ready for analysis in Mode. Furthermore, Improvado's exceptional customer support team is always on hand to assist you with any questions or issues that may arise during the integration process.

Summary of connection Google Ads to Mode

In summary, connecting Google Ads and Mode using Improvado provides numerous benefits for large enterprises. By leveraging Improvado's scalable, customizable, and easy-to-use solution, businesses can centralize their marketing and sales data, process large volumes of data, and access high-quality customer support. This enables them to make the most of their Google Ads data, uncovering valuable insights and driving data-driven decision-making. To see how Improvado can help you connect Google Ads to Mode, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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