The Custom Video Ads Dashboard You’ve Always Wanted

Build a custom video ads dashboard to monitor ad performance and collect insights to improve your outcomes. Improvado aggregates all your data for you.

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My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance.

Peter S
Digital Marketing Manager
Peter S
Digital Marketing Manager

My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance and making critical optimizations. We are also providing reliable client-facing reports on a more consistent basis now. The Improvado support team has been really accessible and proactive in making sure I have everything I need.

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Improvado offers a great solution to unify marketing data that otherwise sits in silos. Leveraging their instance of GBQ has led to significant speed improvements of our reporting dashboard.‍

Ben B
VP, Digital Media
Ben B
VP, Digital Media
What do you like best?

Improvado offers a great solution to unify marketing data that otherwise sits in silos. Viewing the metrics holistically allows advertisers to make more informed and data-driven decisions. Additionally, the team at Improvado is fantastic. I've worked with teams across the org and everyone is very competent and positive. Marat is an excellent AM and has done a great job bridging the gap from "vendor" to "partner" and is someone I now consider a friend.Review collected by and hosted on G2.com.

What do you dislike?

We're about to wrap the first year of our partnership and have no negatives to report yet!

What problems are you solving with the product? What benefits have you realized?

We primarily use Improvado to centralize and normalize our marketing data so we can view all channels together. Additionally, leveraging their instance of GBQ has led to significant speed improvements of our reporting dashboard.

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Blend data from 200+ sources. Visualize your data without developers. Build custom reports.

Take your analytics to the next level with these 25 innovative marketing dashboard templates.

The Custom Video Ads Dashboard You’ve Always Wanted

Build a custom video ads dashboard to monitor ad performance and collect insights to improve your outcomes. Improvado aggregates all your data for you.

Schedule a demo
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Get all your data from 200+ data sources into one, unified format

Over 200 connectors empower your marketing team to use their favourite tools to map data, build and visualize custom dashboards and more.

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The Custom Video Ads Dashboard You’ve Always Wanted

Build a custom video ads dashboard to monitor ad performance and collect insights to improve your outcomes. Improvado aggregates all your data for you.

Schedule a demo
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Build custom dashboards in any platform of your choice

Blend data from 200+ sources. Visualize your data without developers. Build custom reports.

Take your analytics to the next level with these 25 innovative marketing dashboard templates.

Monitor campaign performance and access more meaningful insights with a custom video ads dashboard.

Easily build on what’s working by monitoring all your video ads KPIs, such as social media and Google Ads metrics, in one place.


Custom video ads dashboard

Create custom dashboards to track the marketing metrics that matter to your video campaigns. Improvado supports 200+ data connectors, allowing marketers to pull data from multiple platforms. For example, you can view Facebook ads, YouTube ads, and Display Network ad metrics on the same dashboard. And with everything in one spot, you can quickly identify and highlight specific performance data to reach conclusions faster. Our reporting software is highly collaborative, meaning you can invite staff to build and analyze video ad reports together. You can even set up reports that run at specific intervals or schedules, then email the data to stakeholders, print it out, or share it via a unique link.


Key metrics

  • Video views
  • View rate
  • Average cost per view
  • TrueView
  • Watch time
  • Avg. watch time/impressions
  • Clicks
  • CTR
  • CPM
  • Engagement rate
  • Ad impressions
  • Video played to 25%, 50%, 75%, 100%

Make sense of everything

Top-notch visualization tools. Hundreds of integrations. Top brands trust us.

Custom visualizations

Build custom visualizations from your video ad data sets or ad groups. You can also push data to other visualization platforms, like Google Data Studio or Tableau, with no complex programming or coding knowledge necessary. There are practically zero limitations to what you can accomplish with Improvado. 

Real-time data

Get a real-time view of your video ad campaign metrics, so you never miss a thing. Bring image previews of your video ads into dashboards to improve the understanding of how creatives impact campaign performance and provide a fuller picture to stakeholders.

Blend data from multiple sources

Increase the sophistication of your video ad reports by blending data from multiple platforms. This includes anything important to your campaign. Choose from more than 200 data connectors to track the metrics you need in one place.

Save valuable time

Create a custom video ads dashboard and import the data you care about within minutes, with 100% accuracy. Say goodbye to time-consuming data-fetching from lots of separate marketing tools.

No coding knowledge required

Intuitive and easy to use, with simple plug-and-play features. You don’t need the help of developers to connect data sources, generate and customize dashboards, or apply optimizations.

Standardize your reporting

Standardize video performance reports across your organization. Introduce new KPIs and calculations, and adjust existing metrics to standardize reports, helping the entire company make decisions more quickly. A universal understanding of strategic information within a company provides clarity and transparency.


Connectors for this dashboards

Improvado offers 300+ pre-built connectors to empower your marketing team wit the highest variety of marketing & sales data sources. To build this kind of dashboard, you might need the following connectors:

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Blend data from 200+ sources. Visualize your data without developers. Build custom reports.

Take your analytics to the next level with these 25 innovative marketing dashboard templates.

Book a demo

The Custom Video Ads Dashboard You’ve Always Wanted

Build a custom video ads dashboard to monitor ad performance and collect insights to improve your outcomes. Improvado aggregates all your data for you.

Automate your marketing data with Improvado

Schedule a demo
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Do more with Improvado, faster

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Ingredients for the dashboard

Do more with Improvado, faster

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Improvado helps you to get this dashboard in your favorite business intelligence tool

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Connected to the leading data warehouse solutions

Related use cases

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Get effective dashboards clearly displaying your marketing's results and KPIs

Connect your business to Improvado and we will do everything for you on a turn-key basis.

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Get effective dashboards clearly
displaying your marketing's results and KPIs

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Improvado customer testimonial

Now, our Tableau reports update daily and Instagram engagement has increased by 50%.

Caroline Ettinger
Afropunk

Eliminated 90% of manual reporting hours per week.

Ryan Booth
COO at Chacka Marketing
Improvado customer testimonial

We used to have someone doing this manually and it took them about 20 hours a week.

Asher King-Abramson
Partner, Bell Curve

Load standardized data to your dashboard