Video Ads Dashboard

All necessary data on your video ads campaigns in one place

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Video Ads Dashboard

All necessary data on your video ads campaigns in one place

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We're here to help with any questions
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Video Ads Dashboard

All necessary data on your video ads campaigns in one place

Schedule a demo
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Problem

Different data on video ads in different places. Too much time spent on reporting every week.

Video Ads Dashboard

This dashboard will allow you:

  • to evaluate the conversion rate from video ad campaigns
  • Measure sales from video ads
  • Measure conversions by impressions
  • Decrease weekly reporting time by about 10 hours.
  • No need to wait for anybody to see the data you need.

Video ad campaign performance is hard to evaluate sometimes, but despite this fact, videos can bring brand awareness as well as sales. In order to track video ad campaign performance, you should properly set up goals and analyze results.

Key Metrics to Track

We placed key metrics at the top according to the order of importance, added a filter by date, and grouping by sources. In this particular case, it’s important to track key metrics and compare them with the previous month. We made an accent on the current values, so we use percents from the previous month. It makes the dashboard short and insightful.

  • CTR. Click-through conversion rate is a click by ad or any other active element of the video, website visit, and conversion action during a certain timeframe.
  • Engaged view CR.  Engaged view conversion rate tracks users who have watched at least 10 seconds, didn’t click any links, but still made a conversion action during a certain timeframe.
  • View-trough CR. View-through conversion rate tracks users who have watched at least 10 seconds, pressed the Skip button, but then made a conversion action during a certain timeframe.

                                                How ToBuild This Dashboard Without Improvado

  1. Extract sales data from your video channels
  2. Extract data about all your products
  3. Get data on expenses from advertising platforms
  4. Bring all data to a single, unified format
  5. Link data about expenses, income, and user actions together using Transformation tools
  6. Load data in your WareHouse
  7. Build dashboards, graphs, and reports in your BI platform.

                                                                            OR Improvado Way

Connect your business to Improvado and we will do everything for you on a turn-key basis. You need only book a demo-call with our manager.

Video Ads Dashboard

All necessary data on your video ads campaigns in one place

Schedule a demo
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Problem

Different data on video ads in different places. Too much time spent on reporting every week.

Video Ads Dashboard

This dashboard will allow you:

  • to evaluate the conversion rate from video ad campaigns
  • Measure sales from video ads
  • Measure conversions by impressions
  • Decrease weekly reporting time by about 10 hours.
  • No need to wait for anybody to see the data you need.

Video ad campaign performance is hard to evaluate sometimes, but despite this fact, videos can bring brand awareness as well as sales. In order to track video ad campaign performance, you should properly set up goals and analyze results.

Key Metrics to Track

We placed key metrics at the top according to the order of importance, added a filter by date, and grouping by sources. In this particular case, it’s important to track key metrics and compare them with the previous month. We made an accent on the current values, so we use percents from the previous month. It makes the dashboard short and insightful.

  • CTR. Click-through conversion rate is a click by ad or any other active element of the video, website visit, and conversion action during a certain timeframe.
  • Engaged view CR.  Engaged view conversion rate tracks users who have watched at least 10 seconds, didn’t click any links, but still made a conversion action during a certain timeframe.
  • View-trough CR. View-through conversion rate tracks users who have watched at least 10 seconds, pressed the Skip button, but then made a conversion action during a certain timeframe.

Connectors for this dashboards

Improvado provides over 200 connectors empower your marketing team. For this dashboard you need the following connectors:

                                                How ToBuild This Dashboard Without Improvado

  1. Extract sales data from your video channels
  2. Extract data about all your products
  3. Get data on expenses from advertising platforms
  4. Bring all data to a single, unified format
  5. Link data about expenses, income, and user actions together using Transformation tools
  6. Load data in your WareHouse
  7. Build dashboards, graphs, and reports in your BI platform.

                                                                            OR Improvado Way

Connect your business to Improvado and we will do everything for you on a turn-key basis. You need only book a demo-call with our manager.

Video Ads Dashboard

All necessary data on your video ads campaigns in one place

Schedule a demo
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Get all your data from 200+ data sources into one, unified format

Over 200 connectors empower your marketing team to use their favourite tools to map data, build and visualize custom dashboards and more.

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Get effective dashboards clearly displaying your marketing's results and KPIs

Connect your business to Improvado and we will do everything for you on a turn-key basis.

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We're here to help with any questions
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Improvado customer testimonial

We used to have someone doing this manually and it took them about 20 hours a week.

Asher King-Abramson
Partner, Bell Curve

Eliminated 90% of manual reporting hours per week.

Ryan Booth
COO at Chacka Marketing
Improvado customer testimonial

Now, our Tableau reports update daily and Instagram engagement has increased by 50%.

Caroline Ettinger
Afropunk

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