Ttarget + Improvado: Mobile Ad Performance Automated
Connect Ttarget and let AI agents query mobile campaign impressions, CTR, conversions, and programmatic spend across all targeting segments.
Key Takeaways Automate Ttarget campaign data extraction
Improvado pulls campaign performance, audience targeting, and spend data from Ttarget's API automatically. The platform extracts impression volumes, click-through rates, conversion tracking, and cost metrics without manual CSV downloads. Data flows directly into BigQuery, Snowflake, or your preferred analytics tools on scheduled intervals. Refresh cycles run every hour, ensuring your programmatic advertising reports stay current with campaign performance.
Unified programmatic advertising analytics
Improvado's Marketing Common Data Model standardizes Ttarget metrics alongside other DSP and advertising platforms for comprehensive analysis. Campaign performance data aligns with Google Ads, Facebook, and other programmatic platforms in unified dashboards. This normalization enables true cross-platform advertising optimization without manual data reconciliation. Compare audience targeting effectiveness and cost-per-acquisition across all programmatic channels in one view.
Data objects and fields Improvado extracts from Ttarget
| Object | Fields |
|---|---|
| Campaign | impressions clicks CTR spend conversions CPA CPM reach |
| Creative | impressions clicks CTR spend conversions format status |
| Audience | impressions clicks spend reach frequency conversions |
| Placement | impressions clicks CTR spend conversions site_id |
From connection to autonomous action in three steps
Connect
Connect your Ttarget account via API key authentication. Agent accesses campaign performance, audience segments, and budget allocation data in real-time.
Ask
Ask questions like 'Which audience segments have the lowest CPA?' or 'Show me campaigns with declining CTR over the past week' to surface optimization opportunities instantly.
Act
Agent pauses underperforming campaigns, adjusts bids based on conversion windows, shifts budget between ad groups, and updates audience targeting parameters directly in Ttarget.
What teams ask their AI agent about Ttarget
Real prompts from enterprise marketing teams. The agent reads your data, answers in seconds, and takes action when you ask.
Compare Ttarget programmatic performance against Google DV360 and Amazon DSP campaigns
Your AI agent analyzes Ttarget data and delivers actionable insights — automatically, in seconds.
Optimize audience targeting using Ttarget conversion data combined with other channel analytics
Your AI agent analyzes Ttarget data and delivers actionable insights — automatically, in seconds.
Generate executive reports combining Ttarget spend with organic and paid search attribution
Your AI agent analyzes Ttarget data and delivers actionable insights — automatically, in seconds.
Your agent doesn't just read Ttarget — it compares mobile programmatic ROI
Read
Agent reads campaign metrics including impressions, clicks, conversions, spend, CPA, CVR, and CTR across all active campaigns. Pulls audience segment performance, creative engagement data, and hourly trend analysis.
Write
Agent pauses or activates campaigns, adjusts daily budgets and bid strategies, updates audience targeting rules, and modifies creative rotation settings based on performance thresholds you define.
Monitor
Agent monitors CPA spikes, conversion rate drops, budget pacing issues, and audience saturation signals. Triggers alerts when campaigns deviate from target efficiency or when daily spend exceeds thresholds.
AI agents query Ttarget campaign metrics including impression volumes, click-through rates, and conversion tracking. They compare Ttarget mobile programmatic performance against Google DV360 and Amazon DSP to identify which platform delivers better audience targeting. Agents calculate cross-platform attribution and answer questions like "did Ttarget mobile campaigns outperform DV360 last month?"
| Campaign | Conversions | CVR |
|---|---|---|
| Spring Fashion - Retargeting | 892 | 4.8% |
| New Arrivals - Prospecting | 634 | 3.9% |
| Seasonal Sale - Lookalike | 521 | 3.4% |
| Brand Awareness - Display | 448 | 2.7% |
| Product Feed - Dynamic | 352 | 2.1% |
Send Ttarget data anywhere
Load normalized data to your preferred warehouse, BI tool, or cloud storage. Click any destination to see its integration guide.
They extract data. Improvado deploys an agent.
Traditional tools move data from A to B. Improvado gives you an AI agent that reads, acts, and monitors — with Ttarget as one of 1,000+ integrated sources.
| Feature | Improvado | Supermetrics | Funnel.io | Fivetran |
|---|---|---|---|---|
| Data fields extracted | 200+ | ~90 | ~120 | ~80 |
| Total integrations | 1,000+ | ~150 | ~500 | ~300 |
| Cross-channel normalization (CDM) | ✓ Built-in | ✗ Manual | ● Basic mapping | ✗ Raw only |
| AI Agent access (MCP) | ✓ Read, Write, Monitor | ✗ | ✗ | ✗ |
| Data warehouse destinations | ✓ 16+ warehouses & BI tools | Sheets, Looker, BigQuery | BigQuery, Snowflake, Redshift | ✓ Broad warehouse support |
| Refresh frequency | Every 15 min | Scheduled triggers | Daily / 6hr | Every 15 min (premium) |
| SOC 2 Type II & HIPAA | ✓ | ✗ SOC 2 only | ✓ SOC 2 | ✓ |
| Best for | Teams that want an AI agent, not a pipeline | Small teams, spreadsheets | Mid-market, data teams | Engineering-led ELT pipelines |
Comparison based on publicly available documentation as of April 2026. Feature availability may vary by plan tier.
Frequently asked questions
What Ttarget metrics does Improvado extract?
How often does Ttarget data refresh in Improvado?
Can I combine Ttarget data with other advertising platforms?
Does Improvado support Ttarget audience targeting data?
Which data warehouses work with Ttarget integration?
How does Improvado handle Ttarget API authentication?
"Improvado saves about 90 hours per week and allows us to focus on data analysis."
"Improvado's reporting tool effortlessly integrates all our marketing data so we can easily track users across their entire digital journey. This saves me and my team countless hours."
Put an AI agent on your Ttarget today
Connect in under 5 minutes. Your agent starts reading, acting, and monitoring immediately.