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Maximize campaign impact with Liftoff and Instagram unified data for smarter audience targeting.
Integrate Instagram and Liftoff into Improvado in minutes, not hours.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Instagram is a visual-centric social media platform that enables users to share photos, videos, and Stories with a global audience. Its features include Reels for short-form video content, IGTV for longer videos, and in-app editing tools like filters and stickers. For businesses, Instagram provides robust ad formats and detailed insights, though analytics teams often spend 60-80% of their time on data preparation before deriving actionable intelligence.
To address this, integrations like Improvado streamline data aggregation from Instagram’s API and other marketing sources, significantly reducing manual workflows. By automating data collection and normalization, Improvado reduces routine tasks by 60%, allowing analytics teams to focus more on strategic analysis and campaign optimization within the platform’s rich data environment.
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Liftoff is a performance marketing platform specializing in user acquisition and retargeting through data-driven ad placements. It helps businesses optimize campaigns by targeting high-value users, improving ROI and reducing wasted spend. Marketers benefit from precise audience segmentation and real-time analytics that adapt to changing customer behaviors.
Designed for scalability, Liftoff streamlines campaign management across devices, boosting engagement and retention rates. Its integration with Improvado connects 500+ sources, enabling comprehensive data aggregation for deeper insights and smarter decision-making.
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The Instagram + Liftoff dashboard offers a comprehensive view of your campaign performance, combining social engagement with ad spend data in one place. It delivers detailed insights to help optimize marketing strategies and budget allocation.
You connect Instagram and Liftoff through Improvado's platform by linking your accounts and configuring data connectors, which automates the data flow without manual exports.
The integration streamlines campaign tracking and optimizes ad spend by combining Instagram's audience data with Liftoff’s predictive analytics, all accessible through Improvado’s unified dashboard.
Data synchronization occurs automatically every few hours, ensuring near real-time updates for accurate reporting and analysis within Liftoff campaigns.
Yes, Improvado allows you to select and map specific data points from Instagram to Liftoff, tailoring the integration to match your business metrics and reporting needs.
Improvado provides dedicated technical support to assist with setup, troubleshoot issues, and optimize data flows to ensure your integration operates smoothly.
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