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Boost your customer engagement with unified data from Freshdesk and Klaviyo integration.
Merge Freshdesk and Klaviyo data streams into Improvado seamlessly.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Freshdesk is a cloud-based customer support software platform designed to help businesses manage and streamline their customer interactions efficiently. It offers features such as ticketing automation, multi-channel support (email, chat, phone, and social media), and a knowledge base system that reduces resolution time. In many organizations, teams spend 20-40% of their time on reporting tasks, which can hinder responsiveness and overall productivity.
To address this, Freshdesk integrates with Improvado, a marketing data aggregation tool that consolidates reports into a single dashboard, increasing analytical productivity by 2-3×. This integration enables support teams to focus more on resolving issues rather than compiling data, improving decision-making with real-time insights and detailed performance metrics across all support channels.
Klaviyo is a data-driven marketing automation platform tailored for e-commerce businesses, enabling personalized customer journeys through detailed segmentation and behavior tracking. By leveraging customer data, brands can increase engagement and drive higher conversion rates efficiently.
Integrating Klaviyo with Improvado enhances data management by handling unlimited data volumes with sub-second loading times, ensuring marketers access real-time insights without delays. This combination supports scalable growth while maintaining data accuracy and speed.
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The Freshdesk + Klaviyo dashboard offers a unified view of customer support and email marketing data. It reduces procurement complexity by 85%, streamlining vendor management. Users can track ticket resolution times alongside campaign performance metrics in one place. Automated alerts notify teams of urgent issues or campaign drops, improving response efficiency. Customizable widgets allow tailoring the dashboard to specific business needs, enhancing operational oversight.
To set up the integration, connect your Freshdesk support tickets with Klaviyo’s email platform via API or use a data integration tool like Improvado, which simplifies syncing data without coding.
This integration allows businesses to automate personalized email campaigns based on support ticket activity, improving customer engagement and retention by combining service insights with marketing efforts.
You can sync ticket statuses, customer contact details, and interaction history in real time or through scheduled batch updates, with tools like Improvado providing flexible data flow control.
Yes, using platforms like Improvado, you can tailor which Freshdesk ticket attributes and customer data points are mapped to Klaviyo fields to meet specific marketing and support requirements.
By combining Freshdesk ticket data with Klaviyo campaign metrics through Improvado, businesses gain deeper insights into how support interactions influence customer behavior and marketing performance.
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