How to Connect Klaviyo to Looker

Klaviyo is a robust marketing automation platform that helps large enterprises streamline their email and SMS marketing efforts. With its extensive features, enterprise companies can easily create personalized and targeted campaigns to drive customer engagement, retention, and revenue growth. Klaviyo's powerful analytics tools allow marketers to track customer interactions, measure campaign performance, and gain valuable insights for data-driven decision-making.

Looker is a modern business intelligence (BI) and data visualization tool designed for large enterprises. It helps organizations easily explore, analyze, and share data insights across teams, enabling data-driven decision-making. Looker's flexible and customizable platform allows users to create interactive dashboards, visualizations, and reports tailored to their specific needs. With its robust integration capabilities, Looker connects with various data sources to provide a unified view of an organization's data landscape, empowering users to uncover hidden insights and make informed decisions.

Linking Klaviyo with Looker simplifies your data management by removing the need for manual tasks. To connect these tools smoothly, follow these steps:

• Establish API credentials and grant necessary data permissions
• Define how data should be mapped and transformed
• Arrange for regular automatic syncing of information
• Keep an eye on data accuracy and track key performance indicators
• Build tailored dashboards and generate insightful reports

By integrating these platforms, you gain instant access to analytics, cut down on repetitive work, and obtain a comprehensive view of your data across systems.

Improvado takes the hassle out of linking Klaviyo with Looker by offering a fully no-code platform that absorbs all the technical details. Here’s what you get:

• Ready-to-use connectors that automatically align your data fields
• Continuous, real-time syncing and system health tracking
• Integrated data normalization and automated validation steps
• Enterprise-level security protocols and regulatory compliance
• Around-the-clock support and upkeep

With Improvado, there’s no custom coding required, integration projects shrink from weeks to just a few days, and your data pipeline remains robust and dependable.

Connecting Klaviyo with Looker unlocks powerful efficiency improvements and meaningful benefits. Key advantages include:

• Attribution projects completed up to 5 times quicker, reducing timelines from weeks or months down to just days
• Query speeds that are 1.5 to 5 times faster compared to typical data platforms
• Routine data-related work cut by 60%, shrinking from about 16 hours weekly to far less
• Reporting efforts trimmed by 75%, shifting from manually consuming 20-40% of team hours to largely automated workflows
• Significantly accelerated attribution timelines, again showing 5× faster delivery—from months to days

Organizations see measurable results within three months, achieving a 60% drop in repetitive tasks and more than 85% seamless collaboration across departments.