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With Improvado you can merge marketing data from HubSpot and Klaviyo on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
Connect HubSpot and Klaviyo to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
HubSpot is an all-in-one marketing solution that serves as a CRM, CMS Hub, Sales Hub, and Marketing Hub. It offers tools that help you manage blogs, SEO, social media, web analytics, and marketing automation. With Improvado, you can extract data about your conversions and prospects from HubSpot and streamline this data to your marketing dashboard. Visualizing data about your leads informs you about where they come from, what factors influenced the conversion, and what advertising strategies successfully attract the majority of your clients.
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Klaviyo is an email marketing automation platform that is built for online businesses and eCommerce companies. The platform pulls in customer data about browsing activity and shopping patterns that marketers can use to personalize communications. Users can design every aspect of their emails, create automated flows, and track key metrics. By connecting Klaviyo to Improvado, you can access valuable customer data inside the Improvado platform. Using an API, your data from Klaviyo is aggregated and uploaded automatically to a dashboard that can be used for tracking and reporting. When you integrate Klaviyo with Improvado, you can identify actionable insights more efficiently and make important business decisions based on key datasets.
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Advanced data visualization tools offer detailed dashboards that connect HubSpot and Klaviyo data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining HubSpot and Klaviyo allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Hubspot and Klaviyo. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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