Connect CallRail to Qlik Automatically

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What is CallRail?

CallRail is a powerful call tracking and analytics platform designed for enterprise companies. It provides valuable insights into marketing campaign performance, helping businesses understand which channels generate the most leads and revenue. With CallRail, companies can monitor call data, record conversations, and analyze caller behavior, ultimately driving better decision-making and optimizing marketing spend.

What is Qlik?

Qlik is a leading data analytics and visualization platform, empowering enterprise organizations to make data-driven decisions. By transforming raw data into visually engaging and interactive dashboards, Qlik helps users quickly identify trends, patterns, and outliers. Businesses can leverage Qlik's powerful analytics engine to discover hidden insights and make more informed decisions, resulting in improved business performance and increased ROI.

Connecting CallRail to Qlik

Connecting CallRail to Qlik can be achieved in several ways:

  • Using a pre-built connector, if available, to link CallRail and Qlik directly.
  • Developing a custom integration using CallRail's API and Qlik's REST connector, allowing for the exchange of data between the two platforms.
  • Utilizing third-party integration tools that offer data connectors for CallRail and Qlik, simplifying the data import process.
  • Exporting CallRail data as a CSV or Excel file and importing it into Qlik for analysis.
  • For a more seamless and efficient solution, consider using Improvado to handle the data extraction and load process, ensuring a streamlined connection between CallRail and Qlik.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting CallRail to Qlik with Improvado

Improvado is the ideal solution for connecting CallRail to Qlik, as it offers a complete data pipeline from extraction to visualization. With Improvado, you can easily extract data from CallRail and load it into Qlik, without the need for manual data manipulation or custom integration development. The platform provides access to a comprehensive data dictionary, outlining the metrics and dimensions available for extraction from CallRail, ensuring a seamless data import process.

By using Improvado, you can quickly and accurately sync CallRail data with Qlik, enabling you to visualize your marketing and sales data in a centralized location. The platform is scalable, customizable, and capable of processing large volumes of data, making it the perfect solution for enterprise organizations.

Summary of connection CallRail to Qlik

In summary, connecting CallRail to Qlik is a crucial step for enterprise companies looking to gain deeper insights into their marketing campaigns and make data-driven decisions. With Improvado, businesses can easily sync, analyze, and visualize CallRail data within Qlik, benefiting from the platform's scalability, customization, and high-quality customer support. Furthermore, Improvado's ability to centralize marketing and sales data ensures a more efficient and accurate analysis process. To learn more about how Improvado can help your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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