Data sources
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Yandex Metrica

Yandex Metrica + Improvado: Russian Market Analytics

Extract website traffic, user behavior, and conversion data from Yandex Metrica. Sync Eastern European market insights to Tableau or your preferred BI platform.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Yandex Metrica to your data warehouse

Improvado extracts comprehensive website analytics from Yandex Metrica through secure API connections, pulling traffic data, user sessions, conversion goals, and e-commerce metrics. The platform automatically refreshes your analytics data on schedules you configure, from hourly to daily updates. No manual report exports or complex API integrations needed. Your Yandex Metrica insights flow directly into BigQuery, Snowflake, Redshift, or other data destinations.

Yandex Metrica Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Yandex Metrica + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unify Yandex Metrica with global marketing data

Improvado's Marketing Common Data Model normalizes Yandex Metrica analytics alongside data from Google Analytics, Facebook Ads, and 500+ other platforms. Compare Russian market performance with global campaigns in unified dashboards. Analyze how Yandex.Direct advertising drives website conversions tracked in Metrica. Build complete customer journey maps that span multiple regions and analytics platforms.

Use Cases

What users ask their Yandex Metrica integration

Cross-channel
Compare Yandex Metrica and Google Analytics data for multi-region website performance
5 hrs → 15 min
Budget optimization
Track Yandex.Direct campaign performance against Metrica conversion goals
Manual → auto
Executive reporting
Create unified analytics reports combining Russian and global market data
8 hrs → 25 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Yandex Metrica data can Improvado extract?
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Improvado extracts website traffic, user sessions, page views, bounce rates, conversion goals, e-commerce transactions, and user flow data from Yandex Metrica. All standard and custom metrics are available with full historical data.
Can I combine Yandex Metrica with Google Analytics data?
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Yes, Improvado normalizes both Yandex Metrica and Google Analytics data through the Marketing Common Data Model. You can compare metrics side-by-side and analyze performance differences between analytics platforms in unified reports.
How often does Improvado refresh Yandex Metrica data?
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You can schedule data refreshes from hourly to daily depending on your reporting needs. Most teams refresh Yandex Metrica data daily to get complete session data and accurate conversion tracking.
Does Improvado work with Yandex Metrica goals and segments?
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Yes, Improvado extracts all configured conversion goals, custom segments, and audience data from your Yandex Metrica account. Custom dimensions and metrics are also supported through the integration.
Where can I send Yandex Metrica data through Improvado?
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Improvado loads Yandex Metrica data into BigQuery, Snowflake, Redshift, Azure Synapse, and other data warehouses. You can also connect directly to Tableau, Power BI, Looker, and other BI tools for visualization.
Is historical Yandex Metrica data available through Improvado?
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Yes, Improvado can extract historical data from your Yandex Metrica account during initial setup. The amount of historical data depends on your Metrica account settings and data retention policies.