Link Mailchimp and Pinterest data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Mailchimp is an all-in-one marketing platform designed to help businesses manage and automate their email campaigns, audience segmentation, and performance tracking. It offers advanced features like customizable templates, A/B testing, and detailed engagement reports. Given that analytics teams spend 60-80% of their time on data preparation, Mailchimp’s automated data syncing and integration capabilities streamline campaign data management, reducing manual effort in collating results from multiple sources.
With its extensive API and third-party integrations, Mailchimp supports seamless data flow into analytics tools, enhancing decision-making accuracy. Integrating Mailchimp with Improvado further optimizes workflow by consolidating marketing data across platforms, reducing routine data handling tasks by 60%. This integration enables analytics teams to focus more on insights rather than repetitive data preparation steps.
Pinterest is a visual discovery platform where users browse and curate images, ideas, and products across diverse categories such as fashion, home decor, and recipes. With over 450 million active users worldwide, it serves as a digital mood board for inspiration and planning. Businesses leverage Pinterest to showcase their offerings, engage audiences, and drive traffic to their websites through targeted pins and campaigns.
By analyzing user engagement and pin performance, companies can refine marketing strategies and increase brand visibility. Integrating Pinterest data with Improvado simplifies reporting processes and eliminates 99% of discrepancies, ensuring more accurate insights for strategic decisions.
The Mailchimp + Pinterest dashboard combines email marketing insights with social media trends to streamline campaign management. It reduces procurement complexity by 85%, giving teams clear visibility into performance metrics across platforms. Users can track audience engagement in real-time and adjust strategies accordingly. Key features include:
To link Mailchimp and Pinterest, start by authorizing Pinterest within your Mailchimp account settings, allowing audience and campaign data to synchronize automatically for targeted ads.
Integrating these platforms enhances your ad targeting by using Mailchimp’s segmented email lists to create tailored Pinterest audiences, boosting engagement and conversion rates.
Data sync happens via API connections, where Mailchimp exports subscriber segments to Pinterest, enabling dynamic audience updates without manual uploads.
Yes, Improvado streamlines data aggregation from Mailchimp and Pinterest into unified dashboards, simplifying performance analysis and campaign optimization.
You need active accounts with API access enabled on both platforms, and depending on your workflow, tools like Improvado can help automate data flow without extensive coding.