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Effortlessly Combine Campaign Insights and Ad Performance with Unified Data for Smarter Marketing Decisions
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Merge Mailchimp and Adbutler data streams into Improvado seamlessly.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Mailchimp is an all-in-one marketing platform designed to help businesses manage and automate their email campaigns, audience segmentation, and analytics. It offers advanced features such as A/B testing, behavioral targeting, and personalized content delivery to optimize engagement. Given that 89% of marketers say inconsistent data causes misalignment, Mailchimp’s centralized data management tools ensure more accurate customer insights and campaign performance tracking.
Additionally, Mailchimp integrates smoothly with platforms like Improvado, which aggregates marketing data across channels. This integration reduces reporting time by 75%, enabling marketers to focus on strategy rather than data consolidation. Features like automated reporting and customizable dashboards streamline decision-making processes, making Mailchimp a technical solution for data-driven marketing teams.
AdButler is an ad serving platform designed to deliver, manage, and optimize digital advertising campaigns with precision. It offers detailed targeting options and real-time analytics, helping businesses increase ad effectiveness and reduce wasted spend.
By integrating with Improvado, AdButler users can streamline data reporting and eliminate 99% of discrepancies, ensuring consistent and accurate campaign insights. This connection supports smarter decision-making and improved ROI for marketing teams.
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The Mailchimp + Adbutler dashboard offers a consolidated view of your email campaigns and ad inventory, streamlining management tasks. It reduces procurement complexity by 85%, making media buying and audience targeting more efficient. Users can track campaign performance in real-time, adjust budgets with intuitive controls, and generate detailed reports without switching platforms.
You can integrate Mailchimp and Adbutler by using Improvado’s platform, which simplifies data extraction and synchronization between the two, requiring just API credentials to set up.
Integrating these tools helps streamline your email marketing and ad campaign data, offering unified reporting and more accurate audience targeting to improve ROI.
With Improvado, data syncs can be scheduled as often as every hour, ensuring your dashboards reflect the latest campaign metrics in near real-time.
Yes, Improvado allows you to select specific metrics and dimensions to sync, so you only transfer data relevant to your marketing analysis needs.
No advanced technical skills are necessary; Improvado provides an intuitive interface and support to help marketing teams connect and manage integrations smoothly.
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