Connect Terminus to Google Sheets Automatically

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What is Terminus?

Terminus is a leading account-based marketing (ABM) platform that helps enterprise companies identify, engage, and grow their target accounts. By combining sophisticated targeting, engagement, and analytics capabilities, Terminus enables marketing teams to deliver personalized experiences to high-value accounts, resulting in increased revenue and improved customer relationships. Some key benefits of using Terminus include better alignment of marketing and sales teams, improved lead quality, and increased ROI on marketing campaigns.

What is Google Sheets?

Google Sheets is a powerful, cloud-based spreadsheet application that allows users to create, edit, and share spreadsheets in real-time. Enterprise companies can benefit from using Google Sheets as it enables teams to collaborate effectively, streamline data analysis, and make data-driven decisions. It is easily accessible from any device, has robust sharing capabilities, and supports a wide range of third-party integrations. Google Sheets is often used as a cost-effective alternative to traditional spreadsheet software like Microsoft Excel.

Connecting Terminus to Google Sheets

There are several ways to connect Terminus to Google Sheets:

  • Exporting data from Terminus: Download CSV files from Terminus and manually import the data into Google Sheets.
  • Using a third-party integration tool: Various tools are available to help automate the process of importing data from Terminus to Google Sheets. Some popular options include Zapier, Integromat, and Apify.
  • Creating a custom API integration: Developers with API knowledge can create a custom integration to sync data from Terminus directly into Google Sheets. This method requires a deep understanding of both the Terminus API and the Google Sheets API.
  • Utilizing Improvado: Improvado is an advanced marketing analytics platform that simplifies the process of connecting Terminus to Google Sheets. It offers a complete data pipeline, from data extraction and transformation to data visualization, making it an ideal solution for large enterprises.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

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Connecting Terminus to Google Sheets with Improvado

Improvado is the best solution for connecting Terminus to Google Sheets for several reasons:

  • Seamless integration: Improvado offers a user-friendly interface that makes it easy to connect Terminus and Google Sheets without the need for technical expertise.
  • Customizable data: With Improvado, users can access a wide range of metrics and dimensions from Terminus, allowing for in-depth analysis of marketing campaigns.
  • Scalability: Improvado is built to handle large volumes of data, making it suitable for large enterprises with extensive marketing data needs.
  • Centralization: Improvado enables companies to centralize their marketing and sales data, resulting in a more streamlined and efficient data analysis process.
  • High-quality customer support: Improvado provides expert customer support to help users troubleshoot issues and maximize the benefits of their platform.

Summary of connection Terminus to Google Sheets

In summary, connecting Terminus and Google Sheets is a valuable way for large enterprises to analyze and visualize their marketing data. Improvado stands out as the best solution for this integration due to its scalability, customization options, high-quality customer support, and ability to process large volumes of data. By centralizing marketing and sales data with Improvado, companies can make data-driven decisions and ultimately improve their marketing ROI. To learn more about how Improvado can help your business, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
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Activision relies fully on Improvado for its marketing dashboard.

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