Connect StackAdapt to Domo to Get Analysis-Ready Data

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What is StackAdapt?

StackAdapt is a leading programmatic advertising platform that helps enterprise companies reach their target audience through native, display, video, and mobile ads. By utilizing artificial intelligence and machine learning, StackAdapt enables businesses to optimize their marketing efforts and improve conversions. With features like real-time bidding, audience targeting, and advanced analytics, StackAdapt allows companies to make data-driven decisions to maximize their ROI.

What is Domo?

Domo is a powerful business intelligence and data visualization platform that enables enterprise companies to better understand their data. It consolidates data from multiple sources, transforming it into insightful visualizations and reports that support informed decision-making. Companies benefit from using Domo's real-time dashboards, predictive analytics, and collaboration tools to drive improved performance and efficiency across their organization.

Connecting StackAdapt to Domo

Connecting StackAdapt to Domo can be achieved in several ways:

  • Using StackAdapt's API to extract data and import it into Domo manually. This method requires technical expertise and can be time-consuming.
  • Utilizing third-party data connectors or integrations that are available in the Domo Appstore. Keep in mind that these connectors may not support all StackAdapt metrics and dimensions, and may require additional configuration.
  • Employing ETL (Extract, Transform, Load) tools to extract data from StackAdapt, transform it, and load it into Domo. This approach typically involves using multiple tools and can be complex to set up and maintain.
  • Choosing Improvado as a comprehensive solution to connect StackAdapt to Domo, offering a seamless integration and customizable data extraction and transformation capabilities.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting StackAdapt to Domo with Improvado

Improvado is the best solution to connect StackAdapt to Domo because it offers a complete data pipeline, from data extraction to visualization. Unlike other methods, Improvado provides a single platform that can handle large volumes of data and centralize marketing and sales data. Additionally, it offers a wide range of metrics and dimensions that can be automatically extracted from StackAdapt, ensuring that you have the most comprehensive data set possible.

With Improvado, you can easily customize your data transformation and normalization processes to fit your specific business needs. The platform's scalability ensures that it can grow with your company, accommodating increased data volumes and complexity. Furthermore, Improvado's high-quality customer support ensures that any issues are quickly resolved, allowing you to focus on making data-driven decisions to drive your business forward.

Summary of connection StackAdapt to Domo

In summary, connecting StackAdapt and Domo is made simple and efficient with Improvado. The platform offers a comprehensive solution that handles the entire data pipeline, from extraction to visualization. By using Improvado, businesses can benefit from scalability, customization, high-quality customer support, and the ability to process large volumes of data. Ultimately, Improvado enables companies to centralize their marketing and sales data, allowing for more informed decision-making. To learn more about how Improvado can help you connect StackAdapt to Domo, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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