Connect Branch to GoodData for Insightful Visualizations

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What is Branch?

Branch is a leading mobile measurement and deep linking platform designed to help enterprise companies optimize their mobile app growth strategies. With Branch, large organizations can create seamless user experiences, drive app installs, and maximize engagement and retention. By utilizing Branch's advanced analytics and attribution features, marketers can gain valuable insights into user behavior and effectively measure the performance of their marketing campaigns.

What is GoodData?

GoodData is a powerful business intelligence (BI) and data visualization platform that enables enterprise organizations to unlock the full potential of their data. By providing users with robust analytics, data warehousing, data integration, and reporting capabilities, GoodData helps companies make data-driven decisions and improve overall performance. The platform is known for its scalability, flexibility, and ease of use, making it an ideal choice for large organizations looking to gain actionable insights from their marketing and sales data.

Connecting Branch to GoodData

There are several ways to connect Branch to GoodData, including:

  • Using Branch's native API to pull raw data and load it into GoodData, allowing for custom data modeling and visualization.
  • Utilizing third-party data connectors, like Fivetran or Stitch, to create a seamless integration between Branch and GoodData.
  • Building a custom solution with in-house development resources to create a tailored data pipeline specific to your organization's needs.
  • Exporting data from Branch to a CSV file, then importing it into GoodData, although this method may not be ideal for organizations with large volumes of data or those requiring real-time updates.
  • Choosing an advanced marketing analytics platform, such as Improvado, that simplifies the process of connecting Branch to GoodData by handling all aspects of the data pipeline, including data extraction and load.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Branch to GoodData with Improvado

Improvado is the best solution for connecting Branch to GoodData for several reasons:

  • Improvado automates the entire data pipeline process, from extraction and transformation to normalization and visualization, saving time and resources compared to manual methods.
  • With Improvado, you can easily access and visualize a wide range of metrics and dimensions from Branch, helping you better understand your mobile app performance and user behavior.
  • Improvado's platform is built for scalability, ensuring it can handle the needs of large enterprises with high volumes of marketing data.
  • Improvado offers exceptional customer support and onboarding assistance, ensuring a smooth integration process and ongoing success with the platform.

Summary of connection Branch to GoodData

In summary, connecting Branch to GoodData can be a complex process, but using an advanced marketing analytics platform like Improvado simplifies the task. Improvado provides a complete data pipeline solution that automates the process of extracting, transforming, and visualizing Branch data in GoodData. Its scalability, customization options, high-quality customer support, and ability to process large volumes of data make it the ideal choice for large enterprises looking to centralize and gain insights from their marketing and sales data. To learn more about how Improvado can help your organization, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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