Build a Custom Google Ads Dashboard to Simplify Tracking and Reporting

Optimize your advertising efforts by building a custom Google Ads dashboard to track and measure campaign performance in one place.

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My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance.

Peter S
Digital Marketing Manager
Peter S
Digital Marketing Manager

My team used to spend a lot of time manually downloading and cleaning publisher data for client reporting. Improvado has all but eliminated our time doing that, which has enabled us to spend more time on analyzing performance and making critical optimizations. We are also providing reliable client-facing reports on a more consistent basis now. The Improvado support team has been really accessible and proactive in making sure I have everything I need.

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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

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Blend datafrom 200+ sources. Visualize your data without developers. Build customreports.

Build a Custom Google Ads Dashboard to Simplify Tracking and Reporting

Optimize your advertising efforts by building a custom Google Ads dashboard to track and measure campaign performance in one place.

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Get all your data from 200+ data sources into one, unified format

Over 200 connectors empower your marketing team to use their favourite tools to map data, build and visualize custom dashboards and more.

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Build a Custom Google Ads Dashboard to Simplify Tracking and Reporting

Optimize your advertising efforts by building a custom Google Ads dashboard to track and measure campaign performance in one place.

Schedule a demo
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Build custom dashboards in any platform of your choice

Blend datafrom 200+ sources. Visualize your data without developers. Build customreports.

Track your Google Ads (formerly Google AdWords) performance

A Custom Google Ads dashboard allows you to track your campaigns' performance, combine data sources, and visualize information. It also offers a complete view of your campaign metrics or KPIs. Stay on top of the crucial metrics that matter most to your Google Ads campaigns. Easily showcase the value of your hard work to stakeholders without logging into Google Analytics or your Google Ads account, keeping everyone informed.

See your banners right in the dashboard

There is a graph for each metric showing the dynamics of the previous week. With this dashboard, you can also analyze the efficiency of each video and the dynamics of the conversion rate by last click and by impressions last click .

Key metrics

  • Conversion rate
  • Conversion value
  • Cost per conversion
  • Cost
  • Click-through rate
  • Quality score
  • Clicks
  • Cost per click (CPC)
  • Impressions

Uncover hidden opportunities in your Google Ads data

Blend data from hundreds of sources. 100% reports accuracy. Real-time data.

Custom Google Ads dashboard

Build your custom Google Ads dashboard without coding experience or needing to hire a developer. From cost to CTR (cost per click) to conversions to keywords that drive revenue and more, you can effortlessly pull all possible data.

Data visualization

Visualize everything, including ad cost and sales, via Improvado or the visualization tool of your choice. Visualizing your Google Ads data can provide a clearer picture, especially when it comes to ad spend. Highlight the trends in ad group performance that matter more to your outcomes.

Real-time monitoring

Track changes in specific metrics that matter to your ad strategy in real-time. The level of monitoring possible through Improvado can help you ensure advertising budgets are wisely invested for a sound return on investment. You can monitor all of your campaigns across ad groups and keywords.

Spend more time on campaigns

Spend more of your time or resources on creating awesome, effective Google Ad campaigns than reporting. A custom Google Ads dashboard lets you showcase results in the way you want and better explain decisions or strategies.

Have the right conversations

Hone in on key objectives and have the right conversations with stakeholders about your Google Ads accounts. You can easily discuss campaign performance for new and existing ads since all stakeholders will have access to the same reports, data, and templates.


Connectors for this dashboards

Improvado provides over 200 connectors empower your marketing team. For this dashboard you need the following connectors:

Blend datafrom 200+ sources. Visualize your data without developers. Build customreports.

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Build a Custom Google Ads Dashboard to Simplify Tracking and Reporting

Optimize your advertising efforts by building a custom Google Ads dashboard to track and measure campaign performance in one place.

Automate your marketing data with Improvado

Schedule a demo
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Ingredients for the dashboard

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Improvado helps you to get this dashboard in your favorite business intelligence tool

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Connected to the leading data warehouse solutions

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Connect your business to Improvado and we will do everything for you on a turn-key basis.

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Improvado customer testimonial

Now, our Tableau reports update daily and Instagram engagement has increased by 50%.

Caroline Ettinger
Afropunk

Eliminated 90% of manual reporting hours per week.

Ryan Booth
COO at Chacka Marketing
Improvado customer testimonial

We used to have someone doing this manually and it took them about 20 hours a week.

Asher King-Abramson
Partner, Bell Curve

Get all your marketing data in one place

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