Connect Yandex Market to Grafana to Make Data-Driven Decisions

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What is Yandex Market?

Yandex Market is a leading e-commerce platform in Russia that allows businesses to showcase their products and services to a vast audience. Large enterprises benefit from using Yandex Market by gaining increased visibility and sales, reaching potential customers more effectively, and leveraging the platform's analytical tools for data-driven decision-making.

What is Grafana?

Grafana is a powerful open-source data visualization and monitoring tool used by enterprises to create dynamic, interactive dashboards that display real-time data from multiple sources. By using Grafana, businesses can enhance their decision-making process, track key performance indicators (KPIs), and analyze data trends to optimize their marketing and sales strategies.

Connecting Yandex Market to Grafana

Connecting Yandex Market to Grafana can be achieved through the following steps:

  • Export data from Yandex Market: Download the necessary data from Yandex Market, such as product listings, sales data, and customer information, in a compatible format like CSV, JSON, or XML.
  • Prepare data for import: Clean and format the data to ensure it is compatible with Grafana's requirements, such as removing unnecessary columns and converting data types.
  • Store data in a compatible database: Import the cleaned data into a database compatible with Grafana, such as MySQL, PostgreSQL, or InfluxDB.
  • Set up a Grafana data source: Configure a data source in Grafana to connect to the database containing your Yandex Market data.
  • Create a Grafana dashboard: Design a custom dashboard in Grafana to visualize and analyze your Yandex Market data, using various visualization options like graphs, tables, and pie charts.
  • Automate data updates: Set up a process to periodically extract and load new data from Yandex Market to your database, ensuring your Grafana dashboard remains up-to-date.
  • Use Improvado for seamless integration: Instead of manually connecting Yandex Market to Grafana, utilize Improvado's advanced marketing analytics platform to automate the entire process, from data extraction to visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Yandex Market to Grafana with Improvado

Improvado is the ideal solution for connecting Yandex Market to Grafana, offering a seamless and efficient integration process. By using Improvado, businesses can eliminate the need for manual data extraction, transformation, and loading, as the platform handles the entire data pipeline. Additionally, Improvado provides access to a comprehensive data dictionary containing metrics and dimensions that can be automatically extracted from Yandex Market, allowing for more accurate and consistent reporting.

Beyond its ease of use, Improvado offers numerous benefits for large enterprises. The platform is designed to scale, making it suitable for organizations with large volumes of data. It also enables customization, allowing users to tailor the platform to their unique needs and preferences. Furthermore, Improvado provides exceptional customer support, ensuring users receive prompt and effective assistance.

Summary of connection Yandex Market to Grafana

In summary, connecting Yandex Market to Grafana allows enterprises to visualize and analyze their marketing data, leading to more informed decision-making. Improvado's advanced marketing analytics platform simplifies this process, automating data extraction, transformation, and visualization. With its scalability, customization options, high-quality customer support, and ability to process large volumes of data, Improvado is the ideal solution for large enterprises looking to centralize their marketing and sales data. To learn more about how Improvado can help your business, book a call with one of their experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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Activision relies fully on Improvado for its marketing dashboard.
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