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Collect campaign performance, keyword metrics, and cost data from Yandex Direct. Combine with global ad platforms in BigQuery or Power BI.
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Improvado connects to Yandex Direct's API to extract campaign data including search terms, ad group performance, and conversion metrics. The integration handles Yandex's unique data structure and Russian market specifics automatically. Data extraction runs on scheduled intervals with full historical backfill available. Authentication uses OAuth tokens for secure, ongoing access to your advertising data.
The Marketing Common Data Model standardizes Yandex Direct metrics alongside Google Ads, Microsoft Ads, and other search platforms. Campaign structures, keyword data, and conversion metrics align across all advertising channels. This normalization enables direct comparison between Russian market performance and global campaigns. Your team can analyze search advertising holistically without platform-specific data silos.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
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Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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