Connect Salesforce Marketing Cloud to Sisense for Insightful Visualizations

Seamlessly connect marketing data across all platforms with Improvado.

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What is Salesforce Marketing Cloud?

Salesforce Marketing Cloud is a comprehensive marketing platform that enables large enterprises to manage and optimize their customer journey. It offers various tools and features, such as email marketing, mobile messaging, social media management, and targeted advertising. By leveraging Salesforce Marketing Cloud, companies can create personalized, data-driven marketing campaigns, analyze customer behavior, and improve overall marketing performance.

What is Sisense?

Sisense is a powerful business intelligence (BI) and data visualization platform designed for large enterprises. It enables organizations to analyze and visualize complex data from various sources, helping them make informed decisions and drive growth. With Sisense, users can create interactive dashboards, discover hidden insights, and share their findings across the organization. Companies benefit from using Sisense by getting a holistic view of their data, empowering decision-makers, and fostering a data-driven culture.

Connecting Salesforce Marketing Cloud to Sisense

There are several ways to connect Salesforce Marketing Cloud to Sisense:

  • Use Sisense's native Salesforce Marketing Cloud connector to establish a connection and import data.
  • Utilize a third-party data connector for Sisense Salesforce Marketing Cloud integration, which can help streamline the data import process.
  • Manually export data from Salesforce Marketing Cloud and import it into Sisense using CSV files or other supported formats.
  • Develop custom scripts or use APIs to extract data from Salesforce Marketing Cloud and load it into Sisense.
  • Choose Improvado as an end-to-end solution to connect Salesforce Marketing Cloud to Sisense, ensuring seamless data synchronization and visualization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Salesforce Marketing Cloud to Sisense with Improvado

Improvado is the ideal solution for connecting Salesforce Marketing Cloud to Sisense due to its advanced capabilities and ease of use. With Improvado, you can effortlessly extract, transform, and load data from Salesforce Marketing Cloud to Sisense, ensuring that your data is accurate and up-to-date. The platform offers a wide range of metrics and dimensions that can be automatically extracted from Salesforce Marketing Cloud, allowing you to create comprehensive and insightful dashboards in Sisense.

By choosing Improvado, you can benefit from a highly customizable solution that can be tailored to your unique business needs. The platform supports data from multiple marketing sources, enabling you to centralize your marketing and sales data for better analysis and decision-making. Additionally, Improvado is scalable, ensuring that it can handle large volumes of data and grow with your organization.

Improvado also provides exceptional customer support, ensuring that any issues or questions are addressed promptly and effectively. This level of support ensures that your team can focus on analyzing and visualizing the data, rather than dealing with technical challenges.

Summary of connection Salesforce Marketing Cloud to Sisense

In summary, connecting Salesforce Marketing Cloud and Sisense is crucial for large enterprises looking to gain insights from their marketing data. Choosing the right solution, such as Improvado, offers several benefits, including scalability, customization, high-quality customer support, and the ability to process large volumes of data from various marketing sources. With Improvado, you can centralize your marketing and sales data, allowing for better analysis and decision-making across your organization. To learn more about how Improvado can help you connect Salesforce Marketing Cloud to Sisense, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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