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Lead sources, pipeline velocity, and revenue attribution from your CRM sync automatically. Connect sales performance to marketing spend.
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Improvado extracts leads, opportunities, accounts, and custom objects from Salesforce through secure API connections. Pull sales pipeline data, lead scores, conversion metrics, and custom field values without manual report exports. Set up automated data syncs every 15 minutes to 24 hours based on your sales cycle needs. Your Salesforce data flows into destinations like BigQuery, Snowflake, or Tableau with complete field mapping.
Improvado's Marketing Common Data Model connects Salesforce CRM data with Google Ads, Facebook, and email marketing platforms. Match leads to their original marketing touchpoints and calculate true marketing ROI. Analyze which campaigns generate the highest-value opportunities and shortest sales cycles. Build end-to-end funnel reports that span marketing acquisition through sales conversion.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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