Connect LinkedIn to MS Excel for Unbiased Marketing Insights

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What is LinkedIn?

LinkedIn is a professional networking platform that allows individuals and businesses to connect, share content, and discover professional opportunities. Enterprise companies benefit from using LinkedIn by leveraging its vast network to find potential clients, employees, and partners, as well as promoting their brand and services. Additionally, LinkedIn's advertising and analytics tools enable businesses to target specific audiences, track campaign performance, and optimize marketing strategies.

What is MS Excel?

MS Excel is a widely-used spreadsheet program that enables users to organize, analyze, and visualize data. Enterprise companies rely on MS Excel to manage and track financial data, create reports, and make data-driven decisions. Its powerful features, such as pivot tables, charts, and formulas, allow users to manipulate and analyze large volumes of data efficiently. MS Excel's compatibility with other Microsoft Office products and widespread use make it a versatile tool for data management and collaboration across departments.

Connecting LinkedIn to MS Excel

Connecting LinkedIn to MS Excel can be achieved through various methods, such as:

  • Manual data export: Download LinkedIn data as a CSV file and then import it into MS Excel. This method is time-consuming and requires manual effort to keep the data up-to-date.
  • LinkedIn APIs: Leverage LinkedIn's APIs to programmatically access and retrieve data. This method requires technical knowledge and expertise in API integration.
  • Third-party tools: Use tools like Zapier or Integromat to automate the data transfer process between LinkedIn and MS Excel. These tools may have limitations in terms of data types, volume, and frequency of updates.
  • Improvado: A comprehensive solution to extract and load data from LinkedIn to MS Excel, providing a seamless and automated data integration process. Improvado offers advantages over other methods, such as scalability, customization, and the ability to handle large volumes of data.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting LinkedIn to MS Excel with Improvado

Improvado is the best solution for connecting LinkedIn to MS Excel due to its wide range of features and capabilities. With Improvado, you can automate the entire data pipeline, from extraction and transformation to visualization. It offers a data connector for MS Excel LinkedIn that supports a vast array of metrics and dimensions that can be automatically extracted from LinkedIn. Moreover, Improvado provides a customizable and scalable solution, enabling enterprise companies to centralize marketing and sales data and adjust to their specific needs. The platform also offers high-quality customer support to ensure seamless integration and troubleshooting.

Summary of connection LinkedIn to MS Excel

In summary, connecting LinkedIn and MS Excel allows enterprise companies to efficiently analyze and visualize their LinkedIn data. Improvado is the ideal solution for this integration, offering scalability, customization, and exceptional customer support. Its ability to process large volumes of data and centralize marketing and sales data ensures that businesses can make informed decisions based on accurate and up-to-date information. To learn more about Improvado and how it can help your business, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
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Activision relies fully on Improvado for its marketing dashboard.
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