Connect LinkedIn to Grafana Without SQL

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What is LinkedIn?

LinkedIn is a professional networking platform that helps businesses connect with potential clients, partners, and employees. Enterprise companies benefit from using LinkedIn for targeted marketing campaigns, talent acquisition, and brand exposure. With millions of users worldwide, LinkedIn provides access to valuable data insights that help drive informed decision-making.

What is Grafana?

Grafana is an open-source analytics and visualization platform that enables users to create interactive dashboards for monitoring and analyzing data. Enterprise companies benefit from using Grafana for its customization features, support for a wide range of data sources, and its ability to handle large volumes of data. Grafana helps organizations make sense of complex data sets, allowing for better decision-making and resource allocation.

Connecting LinkedIn to Grafana

To connect LinkedIn to Grafana, there are several steps you can follow:

  • First, obtain API access to LinkedIn's data by creating a LinkedIn Developer account and registering an application.
  • Once your application is registered, acquire an access token for the LinkedIn API to authenticate your requests.
  • Next, use the LinkedIn API to extract the required data. You may need to make multiple API calls depending on the scope and granularity of the data you need.
  • After extracting the data, transform and normalize it into a format suitable for Grafana.
  • Create a custom data source in Grafana to import the transformed LinkedIn data.
  • Once the data source is set up, build your LinkedIn Grafana dashboard by creating visualizations and queries that pull data from the custom data source.
  • Lastly, consider using an advanced marketing analytics platform like Improvado, which automates the data extraction and load process. This eliminates the need for manual coding and streamlines the entire LinkedIn to Grafana integration.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn to Grafana with Improvado

Improvado is the best solution to connect LinkedIn to Grafana for several reasons:

  • It simplifies the process of extracting data from LinkedIn by providing a user-friendly interface and automating the data extraction process.
  • Improvado's data transformation and normalization capabilities ensure that your LinkedIn data is ready for visualization in Grafana without any additional formatting or manipulation.
  • The platform supports a wide range of metrics and dimensions, allowing you to extract the most relevant data for your needs. You can find a comprehensive list of available metrics and dimensions in Improvado's data dictionary.
  • Improvado's solution is scalable and can handle large volumes of data, making it suitable for large enterprises.
  • With Improvado, you also benefit from dedicated customer support, ensuring a seamless integration process.

Summary of connection LinkedIn to Grafana

In summary, connecting LinkedIn to Grafana allows enterprises to visualize and analyze LinkedIn data in a customizable and user-friendly dashboard. Improvado's advanced marketing analytics platform streamlines this process by automating data extraction, transformation, and normalization. This solution is scalable, customizable, and supports a wide range of metrics and dimensions. With Improvado, enterprises can efficiently centralize their marketing and sales data, enabling better decision-making and resource allocation. To learn more about how Improvado can help you connect LinkedIn to Grafana, book a call with one of our experts.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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