Connect LinkedIn Ads to Mode for Unbiased Marketing Insights

Empower your marketing analytics with automated data connections using Improvado.

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What is LinkedIn Ads?

LinkedIn Ads is a powerful advertising platform that allows enterprise companies to reach their target audience through sponsored content, sponsored InMail, display ads, and more. By leveraging LinkedIn's extensive network of professionals, companies can enhance brand awareness, generate leads, and drive conversions. With advanced targeting options, businesses can reach their ideal customers based on factors such as job title, industry, company size, and more.

What is Mode?

Mode is a comprehensive BI and data visualization platform designed for enterprise companies. It allows users to analyze, visualize, and share data insights across the organization. With its powerful SQL and Python-based tools, businesses can create interactive reports, dashboards, and visualizations to inform data-driven decisions. Mode not only centralizes data from various sources, but also allows for seamless collaboration among marketing and analytics teams.

Connecting LinkedIn Ads to Mode

  • Before connecting LinkedIn Ads to Mode, obtain API credentials from LinkedIn's developer portal.
  • Set up a LinkedIn Ads data connector in Mode by providing the required authentication details and API credentials.
  • Select the desired LinkedIn Ads metrics and dimensions for analysis and reporting within Mode.
  • Configure data extraction settings to determine the frequency at which LinkedIn Ads data is imported into Mode.
  • Once connected, create custom reports, dashboards, and visualizations in Mode using LinkedIn Ads data.
  • Ensure that data is synced between LinkedIn Ads and Mode regularly to maintain up-to-date reporting and analysis.
  • For a more streamlined solution, consider using Improvado to handle the data extraction and load process from LinkedIn Ads to Mode, rather than connecting the platforms manually. Improvado offers an advanced data connector that simplifies the entire process, enabling marketers to focus on data analysis and decision-making.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting LinkedIn Ads to Mode with Improvado

Improvado is the ideal solution for connecting LinkedIn Ads to Mode, as it offers a complete data pipeline for marketing data integration. It automates the extraction of LinkedIn Ads metrics and dimensions, ensuring that businesses have access to all relevant data points for analysis. Additionally, Improvado streamlines data transformation and normalization, making it easy to integrate LinkedIn Ads data with other marketing and sales data sources within Mode.

By using Improvado, enterprises benefit from a scalable, customizable solution that can handle large volumes of data. It centralizes marketing and sales data, allowing for more efficient analysis and decision-making. Moreover, Improvado offers exceptional customer support, ensuring that businesses have access to expert guidance whenever needed.

Summary of connection LinkedIn Ads to Mode

In summary, connecting LinkedIn Ads to Mode allows enterprises to analyze and visualize their advertising data in a powerful, user-friendly platform. By using Improvado's advanced data connector, businesses can simplify the integration process, ensuring that they have access to all relevant data points for informed decision-making. Improvado offers a scalable, customizable solution that centralizes marketing and sales data, processes large volumes of data, and provides exceptional customer support. To learn more about how Improvado can enhance your LinkedIn Ads and Mode integration, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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