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Pull DSP campaign data including impressions, clicks, and audience targeting metrics. Send programmatic performance data to Snowflake for deeper insights.
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Improvado connects to Adform's API to extract programmatic advertising data including campaign performance, creative metrics, and audience insights automatically. The platform retrieves data from Adform DSP and DMP on your specified schedule. Campaign data, impression metrics, and conversion tracking flow directly into destinations like Snowflake, BigQuery, or Tableau. Connection setup requires only API credentials—no custom development needed.
Adform data gets standardized through Improvado's Marketing Common Data Model alongside other advertising platforms. Programmatic campaign performance aligns with Google Ads, Facebook, and other media channels in unified dashboards. Cross-platform analysis reveals how Adform programmatic campaigns perform against direct media buys and social advertising. Your team can compare cost per acquisition across all channels using consistent metrics.
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Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.
Connect multiple data sources and analyze them as if they were a single database.
Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse
Auditing procedure that ensures secure management of data.
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Complies with Health Insurance Portability
and Accountability Act (HIPAA)
General Data Protection Regulation (GDPR) Certified
Complies with California Consumer Privacy Act (CCPA)
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.
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A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.
If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.
Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.
Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms
They are willing to go the extra mile to attend to your query and help to the best they can.
Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.
They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms
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