.png){kind=logo}
Combine Stripe and Google Analytics for unified data insights that drive smarter business decisions.
Merge Stripe and Google Analytics data streams into Improvado seamlessly.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Stripe is a technology platform offering comprehensive payment processing infrastructure tailored for internet businesses. It supports a wide range of payment methods, including credit cards, ACH transfers, and digital wallets like Apple Pay, enabling businesses to handle transactions globally with built-in fraud detection and customizable APIs. Notably, Stripe’s reporting tools provide granular data critical for financial reconciliation and compliance, addressing challenges where 64% of marketers lack tools to measure true ROI accurately.
Beyond payment processing, Stripe integrates with platforms such as Improvado, which streamlines marketing data aggregation and eliminates 90% of marketing-related IT tickets. This integration allows marketers to consolidate performance metrics and automate data workflows, reducing manual intervention and improving operational efficiency. By combining Stripe’s transaction data with Improvado’s analytics capabilities, businesses can enhance visibility into marketing spend effectiveness and optimize budget allocation based on precise, real-time insights.
.png)
Google Analytics is a web analytics platform that helps businesses track and analyze user behavior across websites and apps. By providing insights into visitor demographics, traffic sources, and user engagement, it enables data-driven decisions to improve marketing strategies and enhance customer experience.
With its detailed reports, companies can optimize conversion rates and allocate budgets more effectively. When integrated with Improvado, Google Analytics data can be combined with information from 500+ sources, offering a comprehensive view of overall business performance.
.png)
.png)
This dashboard integrates Stripe payment data with Google Analytics, providing a clear view of your sales and customer behavior in one place. It helps streamline financial tracking alongside marketing performance.
To integrate Stripe with Google Analytics, you typically set up conversion tracking by linking payment events from Stripe to GA goals. Tools like Improvado can automate this by syncing Stripe transaction data directly into Google Analytics for more accurate reporting.
Linking Stripe with Google Analytics helps businesses track revenue sources, optimize marketing campaigns, and understand customer purchase behavior all in one place, enhancing decision-making and ROI analysis.
Yes, with platforms like Improvado, Stripe payment and subscription data can be automatically synced to Google Analytics, ensuring real-time and accurate sales tracking without manual exports.
You need access to both Stripe’s API and Google Analytics’ tracking settings. Using a data pipeline tool like Improvado simplifies this by handling API connections and data formatting automatically.
By integrating payment data into Google Analytics, marketers get a clearer picture of which campaigns drive revenue, enabling better budget allocation and performance optimization.
.png){kind=logo}
.png){kind=logo}
.png){kind=logo}
.png)
%20(1).png){kind=logo}