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Streamline your workflows with unified data from Microsoft Dynamics and Salesforce integration for better insights.
Link Microsoft Dynamics and Salesforce data to Improvado with just a few clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Microsoft Dynamics is a comprehensive enterprise resource planning (ERP) and customer relationship management (CRM) platform designed to streamline business operations across finance, supply chain, sales, and customer service. Its modular architecture includes Dynamics 365 Finance, Supply Chain Management, and Sales, enabling companies to customize workflows and automate processes. For example, Dynamics 365 Finance offers real-time financial reporting and budget control, while the Sales module integrates AI-driven insights to enhance lead scoring and customer engagement.
In analytics, teams typically spend 60-80% of their time on data preparation, which slows decision-making. Microsoft Dynamics helps reduce this burden by consolidating data from multiple sources and providing built-in analytics tools. When integrated with Improvado, data ingestion and transformation accelerate, increasing analytical productivity by 2-3×, allowing analytics teams to focus more on deriving insights rather than manual data handling.
Salesforce is a cloud-based customer relationship management (CRM) platform designed to help organizations streamline sales, customer service, and marketing processes. By centralizing customer data, businesses gain clearer insights, improve team collaboration, and enhance decision-making efficiency.
Its flexible architecture supports custom workflows and integrations, boosting operational agility and driving revenue growth. The platform’s compatibility with Improvado, which connects 500+ data sources, enables companies to consolidate marketing performance metrics effortlessly for better analysis and reporting.
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Integrating Microsoft Dynamics with Salesforce creates a unified dashboard that consolidates key marketing and sales metrics in one place. This setup supports data-driven decisions by offering clear visualizations and real-time updates. Companies can achieve 40-65% lower marketing analytics costs through streamlined reporting and reduced manual data handling.
The integration connects Microsoft Dynamics CRM with Salesforce, allowing data such as contacts, leads, and opportunities to flow between both platforms. This helps teams access unified customer information without switching systems.
Setup complexity varies by business needs, but tools like Improvado simplify the process by automating data pipelines and syncing configurations, reducing manual effort and errors.
Integration streamlines workflows, provides a comprehensive view of customer interactions, and improves sales and marketing alignment, ultimately boosting decision-making and revenue growth.
Data sync happens via APIs or middleware platforms like Improvado, which handle scheduled data transfers to ensure records remain consistent and up to date across both systems.
Yes, Improvado offers customizable connectors and data mapping options that tailor the Microsoft Dynamics and Salesforce integration to meet unique business requirements.
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