Improvado is an ETL platform that extracts data from Taboola, transforms the data, and loads the results to Looker. Speed up your decision-making process and quickly implement optimizations without spending too much time crunching the data.
Use Improvado’s data transformation tool to perform both simple and complex data transformations to fit your business needs.
Simply connect data warehouse to Improvado and start building data pipelines faster, without any code. Anyone who knows Excel can build scalable data pipelines in data warehouse.
Take advantage of our Solution Engineering team to help you to streamline your entire marketing pipeline.
Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise. Improvado provides a link to more than 200 data sources and connects them with just a few clicks.
Improvado’s approach offers data consolidation on the fly. Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.
Connect multiple data sources and analyze them as if they were a single virtual database. You can use Improvado Smart Data Warehouse or connect your own Google BigQuery, Amazon S3, Amazon Redshift, etc.
You can use it directly with your favorite business intelligence tools, ingest it to econometric models, populate the enterprise data warehouse, manage your processes, or use it together with the Improvado Mapping Tool.
Taboola is a platform that develops and markets a valuable service for advertisers and online content publishers that recommends relevant digital content to website users. Taboola is one of the leading content discovery platforms in the world that links users to related slideshows, videos, or articles, both from within as well as outside the site. Marketers, publishers, and agencies use Taboola to monetize their traffic, retain users on their websites, and distribute their content striving to drive top-quality audiences. Content provided by Taboola is both appealing and interesting, and its links are often found at the end of the webpage with tempting captions. The software is used for increasing customer base and site traffic.
Looker is a popular analytics tool that helps bring data and business teams together by making it quick and easy for everyone to explore and comprehend the data which drives business. Looker Analytics can integrate with any SQL database and data warehouse, like Greenplum and Amazon Redshift. From agile startups to large corporations, savvy companies can easily leverage Looker's amazing analysis capabilities to monitor the overall health of their businesses and also make more data-driven and sound decisions. Looker is great as it lets companies access, describe, control, explore, and visualize all their data across any web browser, on any device. Looker can help companies of all sizes use data to drive their business activities and decisions in the right direction.
Set up your data extraction and transformation in your data warehouse with the Improvado API, then visualize that data with your favorite BI tools (such as Power BI, Google Data Studio, Tableau, etc.)