Connect Snapchat Ads to Periscope Data for Unbiased Marketing Insights

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What is Snapchat Ads?

Snapchat Ads is a powerful advertising platform that allows enterprise companies to reach a highly engaged audience with immersive and interactive ads. By utilizing Snapchat Ads, businesses can create unique campaigns that drive brand awareness, generate leads, and boost sales. With a variety of ad formats and targeting options, Snapchat Ads offers a customizable solution for large enterprises looking to expand their digital marketing efforts and reach new customers.

What is Periscope Data?

Periscope Data is an advanced data visualization and business intelligence platform designed for large enterprises. It enables organizations to analyze, explore, and visualize data from multiple sources in real-time. With its user-friendly interface and powerful features, Periscope Data helps decision-makers gain actionable insights, improve decision-making, and drive business growth. By integrating vast amounts of data into a single platform, companies can efficiently manage and analyze their data to uncover trends, patterns, and opportunities.

Connecting Snapchat Ads to Periscope Data

Connecting Snapchat Ads to Periscope Data can be done in several ways:

  • Using a built-in data connector within Periscope Data, which may require additional configuration and setup
  • Exporting and importing data manually, by downloading data from Snapchat Ads as a CSV file and uploading it to Periscope Data
  • Utilizing a third-party integration tool or custom API to automate the process of importing data from Snapchat Ads to Periscope Data
  • Implementing a data connector for Periscope Data and Snapchat Ads, which can be built in-house or by external developers
  • Opting for a seamless solution like Improvado, a marketing analytics platform that specializes in extracting and loading data from various marketing sources, including Snapchat Ads, directly into Periscope Data

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Snapchat Ads to Periscope Data with Improvado

Improvado is the ideal solution for connecting Snapchat Ads to Periscope Data. The platform's advanced capabilities enable users to extract data from Snapchat Ads, transform and normalize it, and then import it directly into Periscope Data for visualization and analysis. With Improvado, companies can access a wide range of metrics and dimensions from Snapchat Ads, enabling comprehensive data analysis and informed decision-making.

Improvado's scalable and customizable solution is advantageous for large enterprises, as it can handle vast amounts of data and integrate with various marketing and sales tools. As a result, businesses can centralize their data and gain a holistic view of their marketing performance. Additionally, Improvado's exceptional customer support ensures smooth implementation and ongoing assistance for users, making it the top choice for connecting Snapchat Ads to Periscope Data.

Summary of connection Snapchat Ads to Periscope Data

In summary, connecting Snapchat Ads to Periscope Data is made simple and efficient with Improvado's advanced marketing analytics platform. By utilizing Improvado, large enterprises can benefit from its scalability, customization, high-quality customer support, and ability to process large volumes of data. As a result, companies can centralize their marketing and sales data and make data-driven decisions to drive growth. To learn more about how Improvado can help your business, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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