Data sources
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Skai API (Kenshoo V3 API)

Skai API Data Integration

Connect Skai platform data through the Kenshoo V3 API to your data warehouse. Improvado extracts search, social, and commerce advertising performance across all Skai-managed campaigns.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Skai platform via Kenshoo V3 API

Improvado connects to Skai through the Kenshoo V3 API to extract comprehensive advertising performance data across search, social, and commerce channels. The integration pulls campaign metrics, keyword performance, audience data, and conversion tracking from all Skai-managed accounts and platforms. API-level access provides granular data including bid adjustments, quality scores, and automated optimization results. Data extraction covers Google Ads, Microsoft Ads, Facebook, Amazon, and other channels managed through Skai's platform.

Skai API (Kenshoo V3 API) Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Skai API (Kenshoo V3 API) + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unify Skai data with external marketing channels

Improvado's Marketing Common Data Model normalizes Skai platform data with 500+ other marketing channels for comprehensive cross-platform analysis. Campaign metrics from Skai-managed accounts align with direct platform connections using standardized naming conventions. The unified approach enables comparison of Skai-optimized campaigns against manually managed campaigns and other marketing channels. Consolidated data supports advanced attribution modeling and holistic marketing performance analysis.

Use Cases

What users ask their Skai API (Kenshoo V3 API) integration

Cross-channel
Compare Skai-managed campaign performance against direct platform management results
8 hrs → 25 min
Budget optimization
Analyze Skai optimization impact across search, social, and commerce advertising channels
Manual → auto
Executive reporting
Generate executive reports combining Skai-managed and direct campaign performance data
5 hrs → 15 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Skai platform data does the Kenshoo V3 API extract?
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The Kenshoo V3 API extracts campaign performance, keyword data, audience metrics, and conversion tracking from all advertising channels managed through Skai. This includes Google Ads, Microsoft Ads, Facebook, Amazon, and other platforms with their respective performance metrics. The integration captures Skai's automated optimization data and bid management results.
Can I access historical Skai campaign data?
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Yes, the Skai API integration extracts historical campaign data typically going back 2+ years depending on your Skai account history. Historical data includes past campaign performance, optimization changes, and trend analysis. This enables long-term performance analysis and year-over-year comparison of Skai-managed campaigns.
How does Skai data integrate with direct platform connections?
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Improvado normalizes Skai platform data with direct API connections to Google Ads, Facebook, and other platforms for unified analysis. The Marketing Common Data Model ensures consistent metrics and enables comparison of Skai-managed versus directly managed campaigns. This provides insights into Skai's optimization effectiveness and ROI impact.
What Skai optimization data is available?
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Skai optimization data includes automated bid adjustments, budget reallocation decisions, keyword additions/removals, and audience targeting changes. The integration captures before/after performance metrics to measure optimization impact. Optimization insights help evaluate Skai's automated management effectiveness across different campaign types and objectives.
Does the integration support Skai's cross-channel attribution?
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Yes, Skai's cross-channel attribution data is extracted through the Kenshoo V3 API, including customer journey analysis across search, social, and commerce touchpoints. Attribution data integrates with Improvado's unified attribution model for comprehensive customer path analysis. This enables accurate ROI measurement across all Skai-managed advertising channels.
How often does Skai API data refresh?
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Skai API data refreshes automatically based on your configured schedule, typically every 1-6 hours depending on campaign monitoring needs. The Kenshoo V3 API supports frequent data updates for real-time campaign optimization and performance monitoring. Custom refresh frequencies can be set for different data types and reporting requirements.