Data sources
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Amazon Ad Server (Sizmek SAS)

Amazon Ad Server Integration | Display Campaign Analytics

Pull impression data, viewability metrics, and creative performance from Sizmek SAS campaigns. Ad server data flows into your attribution modeling and BI tools.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Amazon Ad Server via API integration

Improvado connects directly to Amazon Ad Server (Sizmek SAS) APIs to extract campaign performance data, creative metrics, and audience insights. The platform automatically pulls impressions, clicks, conversions, viewability rates, and cost data from your ad server campaigns. Data refreshes run on customizable schedules, ensuring your reports always reflect current performance. No manual CSV downloads or complex API authentication required.

Amazon Ad Server (Sizmek SAS) Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Your sources
Amazon Ad Server (Sizmek SAS) + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Unified Data

Unified display advertising data analysis

Improvado normalizes Amazon Ad Server data through the Marketing Common Data Model (MCDM), standardizing metrics like impressions, CTR, and conversion rates across all your advertising platforms. Campaign data from Amazon Ad Server integrates seamlessly with Google Ads, Facebook, and other channels for complete cross-platform analysis. Teams can compare display campaign performance against search, social, and video advertising in unified dashboards. The standardized schema eliminates data mapping inconsistencies between different ad servers.

Use Cases

What users ask their Amazon Ad Server (Sizmek SAS) integration

Cross-channel
Compare display ad performance across Amazon Ad Server, Google Display Network, and Facebook
6 hrs → 20 min
Budget optimization
Optimize creative performance by analyzing viewability and engagement metrics automatically
Manual → auto
Executive reporting
Generate executive reports combining display, search, and social advertising ROI
4 hrs → 10 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

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You can analyze data from 500+ data sources

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G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Amazon Ad Server (Sizmek SAS) metrics does Improvado extract?
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Improvado extracts impressions, clicks, conversions, viewability rates, completion rates, cost data, and creative performance metrics. The platform also pulls audience segment data and campaign targeting information. All metrics are automatically refreshed based on your preferred schedule.
How often does Improvado sync Amazon Ad Server data?
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Data syncs can be scheduled hourly, daily, or weekly depending on your reporting needs. Most clients set up daily syncs for campaign optimization and weekly syncs for executive reporting. Real-time data is available through on-demand refresh options.
Can I combine Amazon Ad Server data with other advertising platforms?
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Yes, Improvado's MCDM normalizes Amazon Ad Server data alongside 500+ other marketing platforms. You can analyze display performance next to Google Ads, Facebook, TikTok, and other channels in unified reports. Cross-platform attribution and budget allocation become straightforward with standardized metrics.
What destinations work with Amazon Ad Server integration?
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Amazon Ad Server data flows into BigQuery, Snowflake, Redshift, Azure, and other data warehouses. BI tools like Tableau, Power BI, and Looker connect directly for visualization. The integration supports both cloud data warehouses and on-premise analytics environments.
Does the integration require Amazon Ad Server API credentials?
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Yes, you'll need API access credentials from your Amazon Ad Server account. Improvado's support team provides step-by-step setup instructions for authentication. The connection is secure and follows enterprise-grade data protection standards.
How long does Amazon Ad Server integration setup take?
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Initial setup typically takes 1-2 business days after providing API credentials. This includes connection testing, data mapping configuration, and initial data sync. Historical data backfill can extend setup time depending on the date range requested.