Connect Pinterest to MS Excel for Unbiased Marketing Insights

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What is Pinterest?

Pinterest is a popular visual discovery platform that allows users to explore and save ideas through images, GIFs, and videos. Enterprise companies benefit from using Pinterest for marketing campaigns, brand awareness, and driving website traffic. By leveraging Pinterest's targeted advertising and analytics tools, businesses can reach their desired audience and monitor the effectiveness of their marketing efforts.

What is MS Excel?

MS Excel is a widely used spreadsheet program created by Microsoft. It offers various features for data organization, manipulation, and analysis, making it an indispensable tool for enterprise companies. With its robust formulas, data visualization capabilities, and seamless integration with other Microsoft Office applications, MS Excel enables businesses to analyze large volumes of data, generate insightful reports, and make data-driven decisions.

Connecting Pinterest to MS Excel

Here are some ways to connect Pinterest to MS Excel:

  • Manually export Pinterest data as a CSV file and import it into MS Excel. This method is time-consuming and prone to errors, especially when dealing with large volumes of data.
  • Use Pinterest's API to fetch data and then import it into MS Excel using a third-party tool or custom programming. This requires technical knowledge and may be complicated for non-programmers.
  • Utilize a pre-built data connector for MS Excel Pinterest integration, such as Microsoft's Power Query or other third-party tools. These connectors typically offer a straightforward way to import data, but they may have limitations in terms of data accuracy, customization, and compatibility with specific versions of MS Excel.
  • Choose Improvado, an advanced marketing analytics platform that covers the complete data pipeline from data extraction and transformation to data visualization. Improvado simplifies the process of connecting Pinterest to MS Excel, ensuring data accuracy, customization, and scalability.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Pinterest to MS Excel with Improvado

Improvado is the best solution for connecting Pinterest to MS Excel because it eliminates the need for manual data export and import, as well as technical expertise for API integration. With Improvado, you can automate the data extraction process and import data from Pinterest to MS Excel with ease. More importantly, Improvado supports a wide range of metrics and dimensions that can be automatically extracted from Pinterest, allowing for more in-depth analysis and insights.

Additionally, Improvado offers scalability and customization, making it suitable for large enterprises with complex data requirements. The platform provides high-quality customer support and is capable of processing large volumes of data, ensuring seamless integration between Pinterest and MS Excel. Finally, Improvado centralizes marketing and sales data, making it easy to visualize and analyze data from multiple sources in one place.

Summary of connection Pinterest to MS Excel

In summary, connecting Pinterest to MS Excel is essential for businesses that want to leverage the power of both platforms for data-driven decision-making. While there are various ways to connect the two platforms, Improvado is the best solution, offering scalability, customization, high-quality customer support, and the ability to process large volumes of data. With Improvado, you can centralize your marketing and sales data and visualize your Pinterest data in MS Excel effortlessly. To learn more about how Improvado can help your business, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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