Connect Pinterest Ads to Mode to Make Data-Driven Decisions

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What is Pinterest Ads?

Pinterest Ads is an advertising platform that enables large enterprises to promote their products and services through visually engaging content. By utilizing Pinterest Ads, businesses can increase brand awareness, drive traffic, and generate conversions. The platform offers a wide range of targeting options, allowing marketers to reach their desired audience with precision. Furthermore, Pinterest Ads provides valuable insights, helping enterprises optimize their marketing strategies for better results.

What is Mode?

Mode is a powerful business intelligence (BI) and data visualization tool designed for large enterprises. With Mode, organizations can easily analyze and visualize their data to make informed decisions and drive growth. The platform supports a broad range of data sources, allowing users to seamlessly integrate data from various systems. Mode's intuitive drag-and-drop interface simplifies the process of creating custom reports and dashboards, enabling users to uncover actionable insights. Moreover, the platform promotes collaboration and sharing, ensuring that teams across the organization can access and utilize data effectively.

Connecting Pinterest Ads to Mode

Connecting Pinterest Ads to Mode can be achieved through the following steps:

  • First, gather the required credentials, such as your Pinterest Ads API key and account ID.
  • Then, set up a data extraction process to retrieve raw data from Pinterest Ads. This can be done using an ETL (Extract, Transform, Load) tool or by developing custom scripts.
  • After extracting the data, normalize and transform it to match Mode's data structure and format.
  • Next, establish a secure connection between your data warehouse and Mode by configuring the necessary settings.
  • Once connected, import the transformed data into Mode to create custom reports and dashboards.
  • Finally, schedule regular data updates to ensure that your visualizations remain current and accurate.
  • Alternatively, consider using a dedicated data connector, such as Improvado, to simplify the process and eliminate manual work.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Pinterest Ads to Mode with Improvado

Improvado is the ideal solution for connecting Pinterest Ads to Mode. This advanced marketing analytics platform covers all aspects of the data pipeline, from extraction and transformation to visualization. With Improvado, you can easily extract data from Pinterest Ads, transform it to match Mode's requirements, and load it into your data warehouse. The platform offers a wide range of metrics and dimensions, allowing users to create custom reports and dashboards in Mode with ease.

Moreover, Improvado offers a host of benefits, such as scalability, customization, and high-quality customer support. The platform is capable of processing large volumes of data and centralizing marketing and sales data from various sources. With Improvado, you can streamline your data pipeline and focus on generating actionable insights for your business.

Summary of connection Pinterest Ads to Mode

In conclusion, connecting Pinterest Ads to Mode can greatly enhance your data-driven marketing efforts. By leveraging Improvado's advanced marketing analytics platform, you can seamlessly integrate Pinterest Ads data into Mode, enabling your organization to easily visualize and analyze data for improved decision making. The Improvado solution offers scalability, customization, high-quality customer support, the ability to process large volumes of data, and centralized marketing and sales data. To learn more about Improvado and how it can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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Activision relies fully on Improvado for its marketing dashboard.
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