Connect Amplitude to MS Excel for Unbiased Marketing Insights

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What is Amplitude?

Amplitude is a powerful product analytics platform that helps enterprise companies gain insights into customer behavior and optimize user experiences. By tracking and analyzing user interactions, Amplitude enables businesses to make data-driven decisions to improve user engagement, retention, and conversion rates. With its advanced segmentation and funnel analysis capabilities, Amplitude is an invaluable tool for large enterprises looking to drive growth and increase customer lifetime value.

What is MS Excel?

MS Excel is a widely-used spreadsheet application that allows enterprise companies to store, organize, and analyze large amounts of data. With its extensive range of features, including data visualization, formula creation, and pivot tables, MS Excel is an essential tool for managing and analyzing vast amounts of information. The flexibility and power of MS Excel make it a popular choice for businesses looking to gain insights from their data, enabling them to make informed decisions and optimize their operations.

Connecting Amplitude to MS Excel

Connecting Amplitude to MS Excel can be achieved through several methods:

  • Exporting data from Amplitude as a CSV file and then importing it into MS Excel. This method is simple but can be time-consuming if you need to do this frequently.
  • Using third-party tools or APIs to connect Amplitude and MS Excel. This option can be more efficient than manually exporting and importing data but may require technical expertise to set up and maintain.
  • Utilizing a data connector for MS Excel Amplitude, which automates the process of importing data from Amplitude to MS Excel. This can save time and ensure that your data is always up-to-date.
  • Building a custom solution, such as a script or a macro, to sync Amplitude with MS Excel. This method can provide a high level of customization, but requires technical knowledge and resources to develop and maintain.
  • Choosing Improvado to extract and load data from Amplitude to MS Excel. Improvado is a powerful marketing analytics platform that simplifies the process of connecting marketing data sources to BI and visualization tools, offering a seamless and efficient solution.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
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Senior Media Analyst
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Connecting Amplitude to MS Excel with Improvado

Improvado is the best solution for connecting Amplitude to MS Excel, thanks to its advanced data extraction, transformation, and normalization capabilities. By choosing Improvado, you can easily import data from Amplitude to MS Excel in a standardized format, ready for analysis. The platform also supports a wide range of metrics and dimensions that can be automatically extracted from Amplitude, making it easy to create comprehensive and insightful reports in MS Excel.

With Improvado, you can benefit from its scalability, allowing you to handle large volumes of data without compromising performance. The platform also offers a high level of customization, enabling you to tailor your data connections and visualizations to your unique business needs. Additionally, Improvado's exceptional customer support ensures that any issues or questions you may have will be addressed promptly and effectively.

Summary of connection Amplitude to MS Excel

In summary, connecting Amplitude and MS Excel is a crucial step for enterprise companies looking to gain insights from their marketing and sales data. While there are several methods available for connecting these two tools, choosing Improvado as your data connector for MS Excel Amplitude is the most efficient and reliable solution. By leveraging Improvado's scalable, customizable platform and its ability to process large volumes of data, you can centralize and analyze your marketing and sales data with ease. To learn more about Improvado's capabilities and how it can benefit your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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