Connect Amplitude to Cumul.io to Make Data-Driven Decisions

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What is Amplitude?

Amplitude is a powerful product analytics platform that provides in-depth insights into user behavior, helping large enterprises make data-driven decisions. By analyzing user interactions with products, Amplitude enables companies to optimize their customer experience, increase engagement, and drive growth. With its advanced segmentation and real-time analytics capabilities, Amplitude empowers marketers and product teams to better understand their audience, identify trends, and improve their products.

What is Cumul.io?

Cumul.io is an intuitive data visualization and dashboarding platform designed for large organizations. It enables users to create interactive, customizable dashboards that help them monitor their business performance and make informed decisions. Cumul.io offers seamless integration with various data sources, and its drag-and-drop interface makes it easy for non-technical users to create visually appealing, insightful reports. By utilizing Cumul.io, enterprises can improve their decision-making processes, streamline data analysis, and foster a data-driven culture within their organization.

Connecting Amplitude to Cumul.io

Connecting Amplitude to Cumul.io can be achieved in several ways:

  • Using Amplitude's API: This method involves writing custom code to fetch data from Amplitude and then pushing it to Cumul.io. This approach requires programming knowledge and can be time-consuming to set up and maintain.
  • Using third-party integration tools: Several tools are available in the market that can help you connect Amplitude to Cumul.io. However, these tools often come with their own limitations and may not support all the required metrics and dimensions.
  • Building a custom data connector: This involves creating a custom connector that extracts data from Amplitude and loads it into Cumul.io. This method requires technical expertise and can be complex to maintain and scale.
  • Using Improvado: As an advanced marketing analytics platform, Improvado simplifies the process of connecting Amplitude to Cumul.io by automating the entire data pipeline, from data extraction and transformation to visualization. With Improvado, you can easily access all the necessary metrics and dimensions, ensuring a seamless integration between Amplitude and Cumul.io.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Amplitude to Cumul.io with Improvado

Improvado stands out as the best solution to connect Amplitude to Cumul.io for several reasons. First, it offers a comprehensive solution for connecting these platforms without requiring any custom code or technical expertise. With its automated data extraction and transformation capabilities, Improvado ensures that all the relevant metrics and dimensions are available for analysis and visualization in Cumul.io.

Additionally, Improvado is highly scalable and can handle large volumes of data, making it ideal for large enterprises. Its customizability allows users to tailor the data extraction process to their specific needs, ensuring that they have access to the most relevant information for their decision-making processes. Finally, Improvado offers exceptional customer support, ensuring that users receive prompt assistance when needed.

Summary of connection Amplitude to Cumul.io

In summary, connecting Amplitude and Cumul.io is made simple and efficient with Improvado. Its scalable, customizable solution not only automates the entire data pipeline but also ensures high-quality data processing and visualization. By centralizing marketing and sales data, Improvado empowers enterprises to make data-driven decisions and optimize their business performance. To find out more about how Improvado can help your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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