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With Improvado you can merge marketing data from Outbrain and Snapchat on a single dashboard. Our advanced cross-channel normalization system allows you to turn raw data into actionable insights.
Connect Outbrain and Snapchat to Improvado in several clicks.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
Outbrain is an online advertiser specializing in presenting sponsored website links. It is a premium discovery platform that connects marketers to their target audience through personalized recommendations on the world’s leading publishers. We use proprietary interest and behavioral data to capture the audience's attention and inspire their next action. Our Outbrain integration transforms and loads Outbrain data to your visualization tool, giving you access to raw customer data without developers.
Snapchat is a mobile messaging service from Snap Inc. that sends a photo or video to someone that lasts only up to 10 seconds before it disappears. Snapchat Ads lets you reach Snapchat users with interactive video ads in the Snapchat app. The Snapchat Ads integration gives you real-time API insights into how people interact with your ad, how to target your audience, and how to create an ad that can be interactive.Our Snapchat Ads connector allows you to link your Snapchat Ads account to other marketing tools. Once connected, it automatically sends your Snapchat Ads account data, such as your ad spend, impressions, clicks, and more. You can use that data to start optimizing Snapchat Ads campaigns and get more from your marketing data.
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Advanced data visualization tools offer detailed dashboards that connect Outbrain and Snapchat data in a one-piece representation of your marketing performance. With custom dashboards you can:
Joining Outbrain and Snapchat allows for new capabilities of your marketing analysis. With these data merged in your visualization tool, you can uncover new insights and better understand what drives your new clients towards your product.
Improvado is a full-cycle ETL solution that provides businesses with more insights into their marketing efforts and ensures marketing data granularity. We are experts in integrating Outbrain and Snapchat. Improvado streamlines your marketing data from any ad channel right into your warehouse or directly into a data visualization tool. Marketing has never been so optimized before.
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