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Effortlessly unify your marketing and sales data for smarter campaigns and stronger customer connections.
Unite ConvertKit and Salesforce analytics in Improvado with minimal effort.
Improvado normalizes raw data and channels it in your visualization platform
Get fresh and highly granular insights on your marketing efforts from custom dashboards
ConvertKit is an email marketing platform designed primarily for creators such as bloggers, authors, and content producers who require streamlined audience engagement tools. It offers advanced automation features including visual funnels and customizable tagging, enabling precise segmentation and targeted messaging. Users benefit from form builders and landing pages that integrate natively with e-commerce platforms, simplifying lead capture and sales tracking.
In the context where analytics teams spend 60-80% of their time on data preparation, ConvertKit’s robust reporting capabilities provide detailed campaign metrics with minimal manual data manipulation. When integrated with Improvado, users experience a significant boost in data management efficiency, increasing analytical productivity by 2-3× through automated data aggregation and real-time dashboard updates. This combination supports faster, data-driven decision-making for content-driven businesses.
Salesforce is a cloud-based customer relationship management (CRM) platform designed to help organizations streamline sales, marketing, and customer service processes. By centralizing customer data and automating workflows, it enables teams to improve customer engagement and drive revenue growth.
Businesses benefit from real-time insights and scalable solutions tailored to their needs. Integrating with Improvado reduces weekly reconciliation from 8 hours to 30 minutes, significantly saving time and improving data accuracy for decision-makers.
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The ConvertKit + Salesforce dashboard offers a clear overview of your marketing and sales data in one place. It reduces procurement complexity by 85%, streamlining data management and decision-making. Users can monitor campaign performance, track lead engagement, and analyze customer journeys through intuitive visualizations and customizable widgets.
To set up the integration, connect your ConvertKit account with Salesforce via a third-party connector like Improvado, which simplifies syncing data and automates workflows without manual coding.
Integrating these platforms helps unify marketing and sales efforts by ensuring lead data flows smoothly, enabling personalized email campaigns and improved lead nurturing directly within Salesforce.
Data synchronization occurs through APIs managed by tools like Improvado, which continuously update contact details, subscriber activity, and campaign results between both systems in near real-time.
Yes, with Improvado’s flexible platform, you can map and customize which data fields to sync, enabling tailored workflows that suit your specific marketing and sales strategies.
Absolutely, Improvado supports scalable integration solutions that accommodate complex data volumes and multiple teams, making it ideal for large organizations using ConvertKit and Salesforce.
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