Connect Emarsys to Excel Power Query Without SQL

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What is Emarsys?

Emarsys is a leading marketing automation platform that helps enterprise companies efficiently execute personalized campaigns and gain valuable insights from customer behavior. By leveraging Emarsys' artificial intelligence and powerful data analytics capabilities, businesses can track consumer engagement, optimize their marketing efforts, and ultimately drive revenue growth.

What is Excel Power Query?

Excel Power Query is a powerful data processing and analysis tool that allows enterprise companies to connect, combine, and transform data from multiple sources with just a few clicks. With Excel Power Query, users can clean, reshape, and analyze large datasets, making it an essential tool for businesses seeking deeper insights and better decision-making capabilities.

Connecting Emarsys to Excel Power Query

Connecting Emarsys to Excel Power Query can be achieved in several ways, such as:

  • Using Emarsys' built-in export functionality to generate a CSV, XLSX, or JSON file, which can then be imported into Excel Power Query.
  • Utilizing an API to directly connect and retrieve data from Emarsys, then load it into Excel Power Query.
  • Employing a third-party data connector to help automate the data extraction and transformation process, making it easier to maintain and update your Emarsys Excel Power Query dashboard.
  • Choosing a comprehensive marketing analytics solution like Improvado, which can extract data from Emarsys and seamlessly load it into Excel Power Query, while also providing additional benefits such as data normalization and visualization integration.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting Emarsys to Excel Power Query with Improvado

Improvado is the ideal solution for connecting Emarsys to Excel Power Query, as it offers a complete data pipeline from extraction to visualization. With Improvado, you can automatically extract metrics and dimensions from Emarsys, transform and normalize the data, and load it directly into Excel Power Query.

Moreover, Improvado's platform is scalable and customizable to fit the unique needs of enterprise clients. It's capable of handling large volumes of data, and its data connectors can be tailored to specific use cases, ensuring that your Emarsys Excel Power Query dashboard remains relevant and up-to-date.

Summary of connection Emarsys to Excel Power Query

In summary, connecting Emarsys and Excel Power Query can unveil valuable insights and drive data-based decision-making for enterprise companies. By choosing Improvado as your marketing analytics solution, you benefit from its scalability, customization, high-quality customer support, and ability to process large volumes of data. Additionally, Improvado helps centralize your marketing and sales data, making it easier to analyze and visualize. To learn more about Improvado's capabilities, book a call with an expert today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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