Connect Campaign Monitor to Excel Power Query to Get Analysis-Ready Data

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What is Campaign Monitor?

Campaign Monitor is a powerful email marketing platform designed primarily for enterprise companies. It enables businesses to create, send, and optimize personalized email campaigns that drive customer engagement and increase revenue. With its robust features like A/B testing, segmentation, and analytics, Campaign Monitor helps large enterprises gain valuable insights into their customers' behavior and preferences, allowing them to make data-driven decisions for better marketing results.

What is Excel Power Query?

Excel Power Query is a versatile data analysis tool that comes as part of Microsoft Excel. It allows users to seamlessly import, manipulate, and analyze data from various sources, including databases, spreadsheets, and web pages. With its intuitive interface and advanced features, Excel Power Query empowers enterprise companies to perform complex data analysis, visualization, and reporting tasks with ease, helping them derive meaningful insights and make informed decisions based on large volumes of data.

Connecting Campaign Monitor to Excel Power Query

Connecting Campaign Monitor to Excel Power Query can be achieved through several methods:

  • Using the Campaign Monitor API to directly extract data and import it into Excel Power Query.
  • Exporting data from Campaign Monitor as a CSV file and then importing it into Excel Power Query.
  • Utilizing a third-party data connector or integration tool specifically designed to link Campaign Monitor and Excel Power Query.
  • Employing a comprehensive marketing analytics platform like Improvado, which covers the entire data pipeline, from data extraction and transformation to data visualization, and simplifies the process of connecting Campaign Monitor to Excel Power Query.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Campaign Monitor to Excel Power Query with Improvado

Improvado is the best solution for connecting Campaign Monitor to Excel Power Query because it offers a seamless, end-to-end data integration experience. With Improvado, enterprises can automatically extract a wide range of metrics and dimensions from Campaign Monitor, transform and normalize the data, and visualize it in Excel Power Query without the need for manual intervention. Unlike other data connectors, Improvado is designed specifically for large enterprises, handling large volumes of data with ease and ensuring high-quality data processing. The platform also offers customization options and top-notch customer support, making it the ideal choice for enterprise-level marketing analytics and data integration.

Summary of connection Campaign Monitor to Excel Power Query

In summary, connecting Campaign Monitor to Excel Power Query can be achieved through various methods, but Improvado stands out as the best solution. Offering a comprehensive data pipeline that covers extraction, transformation, and visualization, Improvado simplifies the process and ensures scalability, customization, and high-quality customer support. The platform's ability to process large volumes of data and centralize marketing and sales data makes it an optimal choice for enterprise companies seeking to harness the power of Campaign Monitor and Excel Power Query. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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