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What is Brandwatch?

Brandwatch is a leading social listening and consumer intelligence platform designed for enterprise companies. It helps businesses discover insights from billions of online conversations, monitor brand reputation, and track competitor performance. By harnessing the power of Brandwatch, large enterprises can make data-driven decisions, optimize their marketing strategies, and improve customer experiences.

What is Metabase?

Metabase is an open-source business intelligence (BI) and data visualization tool that simplifies the process of analyzing and visualizing data. With its user-friendly interface and powerful features, Metabase enables enterprises to create interactive dashboards, explore data sets, and share insights within their organization. Companies use Metabase to gain a deeper understanding of their data, identify trends, and make informed decisions based on real-time analytics.

Connecting Brandwatch to Metabase

Connecting Brandwatch to Metabase can be achieved through several methods, such as:

  • Using Brandwatch's API to directly pull data into Metabase, allowing you to visualize Brandwatch data and create custom Brandwatch dashboards.
  • Exporting data from Brandwatch and manually importing it into Metabase using CSV or Excel files, which can be a time-consuming process and require regular updates for fresh data.
  • Utilizing third-party data connectors for Metabase Brandwatch integration to streamline the process of importing data from Brandwatch to Metabase, ensuring up-to-date and accurate data visualizations.
  • Considering a more advanced solution like Improvado, which covers the entire data pipeline from extraction and transformation to visualization, making it an ideal choice for connecting Brandwatch to Metabase.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Brandwatch to Metabase with Improvado

Improvado is the best solution for connecting Brandwatch to Metabase, offering a range of benefits over other methods. With Improvado, you can easily extract data from Brandwatch and load it into Metabase, eliminating the need for manual data import and ensuring data accuracy. Improvado's platform can automatically extract a wide range of metrics and dimensions from Brandwatch, allowing for a seamless and comprehensive data analysis experience.

Moreover, Improvado offers scalability, customization, and high-quality customer support to ensure a smooth and efficient Brandwatch Metabase integration. Its ability to process large volumes of data and centralize marketing and sales data allows businesses to gain valuable insights and make data-driven decisions with ease. By choosing Improvado, you can enhance your data visualization capabilities and get the most out of your Brandwatch and Metabase investments.

Summary of connection Brandwatch to Metabase

In summary, connecting Brandwatch to Metabase is a crucial step in leveraging the power of these two robust platforms for enterprise data analysis and visualization. Improvado offers a comprehensive solution that simplifies the integration process while providing scalability, customization, and high-quality customer support. With its ability to process large volumes of data and centralize marketing and sales data, Improvado is the ideal choice for businesses looking to maximize the value of their Brandwatch and Metabase investments. To learn more about how Improvado can help your business, book a call with one of our experts today.

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Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
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