Data sources
/
Yandex Market

Integrate Yandex Market — E-commerce Data Unified

Product sales, marketplace metrics, and customer data flow from Yandex Market to your warehouse. Analyze Russian e-commerce performance in your preferred BI platform.

500+
Data Sources
46K+
Metrics
99.9%
SLA
<5 min
Setup
SOC 2
Type II
Why Improvado

Connect Yandex Market to your data warehouse

Improvado integrates with Yandex Market's advertising API to extract campaign performance, product listing data, and marketplace sales metrics. Our platform automatically pulls advertising spend, impressions, clicks, and conversion data on your preferred schedule. Authentication is handled securely through Yandex's OAuth system. Data includes both paid advertising performance and organic product metrics from your Yandex Market seller account.

Yandex Market Improvado
Snowflake BigQuery Redshift Tableau Power BI AI Agent
46K+ metrics 500+ sources No code Auto-refresh
Unified Data

Unified Russian market data analysis

Improvado's Marketing Common Data Model normalizes Yandex Market data alongside other Russian platforms like Yandex Direct and global channels. Campaign metrics are standardized so you can compare Yandex Market performance with Google Ads, Facebook, and other channels. Product sales data integrates with your inventory and revenue systems for complete marketplace analytics. Build comprehensive dashboards showing Russian market performance next to international campaigns.

Your sources
Yandex Market + 500 more
Marketing Common Data Model
Same metrics
Same schema
Any destination
Use Cases

What users ask their Yandex Market integration

Cross-channel
Compare Yandex Market ad performance with Yandex Direct and Google Ads in one dashboard
5 hrs → 12 min
Budget optimization
Track product performance across Yandex Market organic listings and paid placements
Manual → auto
Executive reporting
Analyze Russian market ROI alongside global advertising spend for budget allocation
7 hrs → 15 min
AI Agent Access

Go beyond dashboards — give your AI agent direct access to ad data

Improvado MCP connects your ad platform data to Claude, ChatGPT, Cursor, and any MCP-compatible AI tool. Read metrics, launch campaigns, monitor anomalies — all through one protocol.

Explore MCP →
Ideate
Launch
Measure
Analyze
Report
Iterate
📖

Read

Pull ROAS, CPA, search terms, geo data — across every account and campaign type. Your AI agent handles the API calls.

🚀

Write

Launch campaigns, pause underperformers, adjust bids and budgets. Every action logged, governed, and reversible.

Monitor

Set up CPA alerts, budget pacing watches, and weekly auto-reports. Problems caught before they eat your budget.

40K+
Harmonized metrics
250+
Governance rules
500+
Connectors
40h+
Saved weekly
Works with Claude ChatGPT Cursor Gemini Any MCP Client
99.9% SLA
Data warehouse
Managed storage
Cross-channel
Deep granularity
Attribution

Extract data from 500+ data sources

Connect and manage all your marketing data sources in one platform, both in the cloud or on-premise.

Load data to any data warehouse

Connect multiple data sources and analyze them as if they were a single database.

Combine, map, and normalize data to produce a comprehensive data set surrounding your marketing activities.

Transform your data without SQL skills

Analyze data in
real-time

You can use it directly with your favorite business intelligence tools, ingest it to econometric models and populate the enterprise data warehouse

Get analysis-ready data for marketing analytics

Get all your data in one place instantly

SOC 2 Type II

Auditing procedure that ensures secure management of data.

HIPAA

Complies with Health Insurance Portability
and Accountability Act (HIPAA)

Improvado is GDPR compliant.
GDPR

General Data Protection Regulation (GDPR) Certified

Improvado is CCPA compliant.
CCPA

Complies with California Consumer Privacy Act (CCPA)

Centralize all your marketing data in one place

No items found.
No items found.

You can analyze data from 500+ data sources

No items found.
G2 Crowd logo
Capterra logo

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provide all relevant solutions to successfully implement them, and make your job done.

Ahmet Sergen D
Ahmet Sergen D
Regional Digital Manager
Ahmet Sergen D
Regional Digital Manager

A great customer service that always tries to be helpful with a "how can we make it" approach. They understand your needs, provides all relevant solutions to successfully implement them, and make your job done.

If you consider hiring Improvado, you are also a hiring team that supports you to achieve your goals to become a more data-driven company.

Improvado is helping us to aggregate our paid marketing data from multiple channels and present it in a meaningful way. We are more efficient with reporting our campaign results and have better ideas about what's going on easily.

Read the case study
G2 Crowd logo
Capterra logo

Professional, responsive and willing to go the extra mile to help. They are a solution to connect to most advertising platforms and provide a multitude of metrics from these platforms

They are willing to go the extra mile to attend to your query and help to the best they can.

Helping to connect to various advertising platform such as Google Ads, Facebook, DV360, Trade Desk.

They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms

Read the case study

Frequently Asked Questions

What Yandex Market data does Improvado extract?
+
Improvado extracts advertising campaign data including spend, impressions, clicks, and conversions from Yandex Market ads. We also pull product listing performance, sales metrics, and marketplace analytics data. Both current and historical data are available.
Do I need separate access for ads and marketplace data?
+
Yes, you'll need to authenticate both your Yandex Market advertising account and seller account if you want both datasets. Each has different API access requirements. Improvado guides you through connecting both during setup.
How does this compare to Yandex Direct integration?
+
Yandex Market focuses on marketplace advertising and product sales data, while Yandex Direct covers search and display advertising. Many customers use both connectors to get complete Yandex ecosystem data. Data can be combined for unified Russian market reporting.
What currencies and regions are supported?
+
Improvado extracts data in the original currency from your Yandex Market account, typically Russian rubles. Regional data is preserved if you operate in multiple markets. Currency conversion can be handled in your BI tool or warehouse.
How often can Yandex Market data be updated?
+
Yandex Market data can be synced daily, which matches the platform's data freshness for most metrics. Campaign performance data is typically available with a 1-day delay. Historical data is backfilled during initial connector setup.
Can this integrate with Russian analytics tools?
+
Yes, Yandex Market data can be sent to global BI tools like Tableau and Power BI, as well as data warehouses that support Cyrillic text. Data formatting preserves Russian language product names and campaign details properly.