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What is MailerLite?

MailerLite is an email marketing platform designed to help enterprises create, launch, and manage effective email campaigns. Its user-friendly interface and advanced features allow for seamless communication with customers, increased engagement, and improved conversion rates. With a robust set of tools such as automation, segmentation, and analytics, MailerLite enables enterprise companies to make data-driven decisions and optimize their marketing efforts.

What is Power BI?

Power BI is a business intelligence and analytics tool developed by Microsoft. It enables enterprises to transform raw data into visually appealing and interactive reports and dashboards. With its powerful data analysis, visualization, and sharing capabilities, Power BI helps enterprises make informed decisions, track key performance indicators, and uncover valuable insights. Its user-friendly interface and wide array of data connectors make it an essential tool for businesses looking to harness the power of data.

Connecting MailerLite to Power BI

Connecting MailerLite to Power BI can be achieved in several ways, including:

  • Using Power BI's built-in data connectors to directly import data from MailerLite.
  • Exporting data from MailerLite in CSV or Excel format and importing it into Power BI.
  • Utilizing third-party connectors to streamline the data import process.
  • Creating custom integrations to connect MailerLite data with Power BI through APIs.
  • Choosing an advanced marketing analytics platform like Improvado to automate the entire data extraction and load process, saving time and ensuring data accuracy.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting MailerLite to Power BI with Improvado

Connecting MailerLite to Power BI with Improvado is the best solution for enterprise companies, as it provides a seamless and efficient way to integrate these two platforms. Improvado's data pipeline automates the entire data extraction, transformation, and load process, making it easy to visualize MailerLite data in Power BI. With Improvado, you can access a wide range of metrics and dimensions that can be automatically extracted from MailerLite, without any need for custom development or APIs.

Improvado's platform is highly scalable, allowing it to handle large volumes of data with ease. It also offers a high level of customization, enabling businesses to configure their data pipelines according to their unique needs. Furthermore, Improvado's exceptional customer support ensures a smooth and hassle-free experience throughout the entire integration process.

Summary of connection MailerLite to Power BI

In summary, connecting MailerLite and Power BI is a crucial step for businesses looking to leverage their email marketing data to make informed decisions and optimize their marketing efforts. By choosing Improvado as the solution for this integration, companies can benefit from its scalability, customization, and high-quality customer support. Additionally, Improvado's ability to process large volumes of data and centralize marketing and sales data makes it the ideal choice for enterprise businesses. To learn more about how Improvado can help your company connect MailerLite to Power BI, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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