Connect LiveRamp to Tableau for Real-Time Data Flow

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What is LiveRamp?

LiveRamp is a leading data connectivity platform that helps large enterprises to securely and effectively leverage customer data. By using LiveRamp, businesses can easily integrate, manage, and activate their data from multiple sources, enabling them to create personalized marketing campaigns, optimize customer experiences, and drive growth. LiveRamp allows businesses to unify their customer data, ensuring a consistent and accurate view of their customers across various channels.

What is Tableau?

Tableau is a powerful data visualization and business intelligence tool that enables enterprises to transform large datasets into actionable insights. By using Tableau, businesses can create interactive and shareable dashboards, automate reporting processes, and discover hidden trends and patterns in their data. Tableau's user-friendly interface and advanced analytical capabilities make it an ideal choice for decision-makers who want to make data-driven decisions, improve operational efficiency, and drive growth. With Tableau, businesses can easily explore and analyze their data, empowering them to make smarter, more informed decisions.

Connecting LiveRamp to Tableau

Connecting LiveRamp to Tableau can be achieved in several ways, including:

  • Using the Tableau data connector to link LiveRamp and Tableau, enabling seamless data syncing and visualization.
  • Exporting data from LiveRamp in a format supported by Tableau (e.g., CSV, Excel) and then importing it into Tableau for further analysis and visualization.
  • Utilizing a third-party data integration tool or platform that supports both LiveRamp and Tableau, allowing for automated data syncing and seamless analysis.
  • Developing a custom integration using APIs or other development tools to connect LiveRamp and Tableau, ensuring data is synced and up-to-date for analysis.
  • Choosing Improvado as a comprehensive solution for connecting LiveRamp to Tableau, offering advanced data extraction and load capabilities, superior scalability, and seamless integration.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting LiveRamp to Tableau with Improvado

Improvado is the best solution for connecting LiveRamp to Tableau, as it delivers a complete end-to-end data pipeline, from extraction to visualization. By using Improvado, businesses can easily extract data from LiveRamp, transform it, and load it into Tableau for further analysis. Improvado's platform not only handles the technical aspects of data integration but also provides a wide range of metrics and dimensions that can be automatically extracted from LiveRamp. Additionally, Improvado's solution is highly customizable, allowing businesses to tailor the platform to their unique needs, ensuring they get the most out of their data.

Improvado's platform also excels in its ability to process large volumes of data, making it the perfect choice for large enterprises who require a robust and scalable solution. Furthermore, Improvado's customer support is second to none, with a dedicated team of experts available to help businesses make the most of their data integrations and maximize the value of their marketing and sales data.

Summary of connection LiveRamp to Tableau

In summary, connecting LiveRamp and Tableau is an essential step for businesses looking to harness the power of their marketing data and drive growth. By using Improvado as the connection solution, businesses benefit from scalable and customizable data integration, the ability to process large volumes of data, and a centralized platform for managing marketing and sales data. With Improvado, businesses can seamlessly connect LiveRamp to Tableau and unlock the full potential of their data. To learn more about how Improvado can help your business, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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