Connect Commercetools to Looker for Insightful Visualizations

Streamline marketing decision-making with Improvado.

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What is Commercetools?

Commercetools is a leading cloud-based e-commerce platform designed for large enterprises. It offers a flexible API-driven approach, enabling businesses to build and scale their online stores easily. With Commercetools, companies can customize their commerce solutions, streamline operations, and improve customer experiences. Its features include product catalog management, order processing, and promotions management, all of which contribute to the growth and success of enterprise businesses.

What is Looker?

Looker is a powerful data analytics and business intelligence (BI) platform that helps enterprises make data-driven decisions. With Looker, businesses can visualize, analyze, and share data insights across their organization. Its features include custom dashboards, data exploration, and robust reporting, making it an ideal choice for companies looking to make the most of their data. By using Looker, enterprises can gain a competitive edge, identify trends, and make better-informed decisions to drive growth.

Connecting Commercetools to Looker

Connecting Commercetools to Looker can be achieved through several methods:

  • Using an existing Commercetools Looker connector: Search for a pre-built connector in the Looker marketplace that can link your Commercetools data to Looker.
  • Building a custom connector: Develop a custom data connector for Looker Commercetools integration, tailored to your specific needs.
  • Using an ETL (Extract, Transform, Load) tool: Utilize a third-party ETL tool to extract data from Commercetools, transform it according to your requirements, and load it into Looker.
  • Manual data import: Export data from Commercetools and import it directly into Looker using CSV files or other supported formats.
  • Choosing Improvado: Opt for a comprehensive data integration solution like Improvado that manages the entire data pipeline, from extraction through transformation, normalization, and visualization.

While all of these methods can help connect Commercetools to Looker, using Improvado offers significant advantages over other options, such as streamlined processes and better data management.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Commercetools to Looker with Improvado

Improvado is the best solution for connecting Commercetools to Looker, as it provides an end-to-end marketing analytics platform that simplifies data extraction and transformation. Improvado offers a seamless connection between Commercetools and Looker, allowing you to visualize and analyze your marketing data efficiently. With Improvado, you can access a wide range of metrics and dimensions from your Commercetools data source, thanks to its extensive data dictionary.

Improvado's data extraction capabilities enable users to extract data from Commercetools and load it into Looker with ease. It also handles data transformation and normalization, ensuring that your data is in the right format for analysis in Looker. Moreover, Improvado supports the centralization of marketing and sales data, making it easier to monitor your organization's overall performance.

Summary of connection Commercetools to Looker

In summary, connecting Commercetools and Looker is made simple with Improvado. This advanced marketing analytics platform offers scalability, customization, and the ability to process large volumes of data. Improvado's solution centralizes marketing and sales data, allowing for efficient data analysis and visualization. With high-quality customer support, Improvado is the ideal choice for enterprises looking to make the most of their Commercetools and Looker integration. To explore how Improvado can benefit your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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