Connect CallRail to GoodData to Eliminate Human Error

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What is CallRail?

CallRail is a robust call tracking and analytics solution for enterprise companies, helping them better understand their marketing and advertising efforts. This platform allows businesses to track phone call conversions, record calls, and analyze call data to optimize campaigns and improve ROI. Incorporating CallRail into your marketing strategy can provide valuable insights into customer behavior, preferences, and the effectiveness of various marketing channels.

What is GoodData?

GoodData is a powerful business intelligence and data visualization platform used by large enterprises to gain actionable insights and improve decision-making. It offers advanced data analytics, custom reporting, and interactive visualizations to help businesses uncover hidden patterns, trends, and opportunities. By leveraging GoodData, companies can make data-driven decisions, streamline operations, and increase profitability.

Connecting CallRail to GoodData

There are several ways to connect CallRail to GoodData:

  • Using CallRail's native integration with GoodData, which allows you to directly import call data into your GoodData dashboard for visualization and analysis.
  • Exporting CallRail data as a CSV or Excel file and manually uploading it to GoodData.
  • Utilizing a third-party data connector, such as Zapier or Stitch, to sync your CallRail and GoodData accounts and automate the data transfer process.
  • Developing a custom integration using CallRail's API and GoodData's API to fetch and process data directly between the two platforms.
  • Choosing a comprehensive solution like Improvado that not only handles data extraction and load but also provides additional benefits such as data transformation, normalization, and centralization.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst

Connecting CallRail to GoodData with Improvado

Improvado is the best solution for connecting CallRail to GoodData, as it offers a seamless integration with both platforms and a wide range of additional benefits. With Improvado, you can automate the entire data pipeline process, from extracting data from CallRail to loading it into GoodData for visualization and analysis. The platform also provides a comprehensive data dictionary, detailing the available metrics and dimensions that can be extracted from CallRail and other data sources.

Furthermore, Improvado offers a high level of customization, allowing you to tailor the data extraction and transformation process to your specific needs. Its robust data processing capabilities can handle large volumes of data, ensuring that your marketing and sales data is centralized and easily accessible. Additionally, Improvado's exceptional customer support team is available to assist you in setting up and optimizing your data pipeline, ensuring a smooth, efficient integration between CallRail and GoodData.

Summary of connection CallRail to GoodData

In summary, connecting CallRail to GoodData can provide valuable insights into your marketing efforts and help drive data-driven decision-making. By using Improvado to manage your data pipeline, you can benefit from a scalable, customizable solution that can process large volumes of data and centralize your marketing and sales data. With Improvado's top-notch customer support and seamless integration between CallRail and GoodData, you can effectively visualize and analyze your call data to optimize campaigns and improve ROI. To learn more about how Improvado can help you connect CallRail to GoodData, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.
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