Connect Amazon Attribution to Google Sheets Without SQL

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What is Amazon Attribution?

Amazon Attribution is a powerful marketing analytics tool that provides insights into how various marketing channels contribute to product sales on Amazon. Enterprise companies benefit from using Amazon Attribution as it enables them to optimize marketing efforts, measure performance across channels, and ultimately increase their return on investment (ROI).

What is Google Sheets?

Google Sheets is a widely-used, cloud-based spreadsheet application that enables teams to work collaboratively and efficiently on data analysis, reporting, and visualization. Enterprise companies benefit from using Google Sheets as it allows for easy sharing and collaboration, real-time updates, and seamless integration with other Google Workspace tools.

Connecting Amazon Attribution to Google Sheets

Connecting Amazon Attribution to Google Sheets can be done through various methods, including:

  • Manual data export and import: Export Amazon Attribution reports as CSV files and then import them into Google Sheets for analysis.
  • API integration: Build a custom solution that connects the Amazon Attribution API to Google Sheets to automate data transfer.
  • Third-party tools: Use a data connector for Google Sheets Amazon Attribution, such as Zapier or Integromat, to automate data sync between the two platforms.
  • Improvado: Utilize Improvado's advanced marketing analytics platform to extract and load data from Amazon Attribution to Google Sheets efficiently, accurately, and securely.

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We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
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Connecting Amazon Attribution to Google Sheets with Improvado

Improvado is the ideal solution for connecting Amazon Attribution to Google Sheets, as it offers an end-to-end data pipeline that covers data extraction, transformation, normalization, and visualization. By using Improvado, you can simplify the process of importing data from Amazon Attribution to Google Sheets while ensuring data accuracy and consistency. Additionally, Improvado provides a comprehensive data dictionary that includes detailed information on metrics and dimensions available for extraction from Amazon Attribution.

Improvado's platform is designed for large enterprises with complex marketing and analytics needs. It eliminates the need for manual data manipulation, allowing teams to focus on deriving actionable insights and making data-driven decisions. Furthermore, Improvado's robust infrastructure ensures that even large volumes of data can be processed and centralized efficiently.

Summary of connection Amazon Attribution to Google Sheets

In summary, connecting Amazon Attribution and Google Sheets is a powerful way to analyze and visualize marketing data. By using Improvado, enterprise companies can benefit from a scalable, customizable solution that offers high-quality customer support and the ability to process large volumes of data. Plus, Improvado enables you to centralize marketing and sales data for a comprehensive view of your business. To learn more about how Improvado can help your organization, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

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