Connect Google Campaign Manager to Mode for Unbiased Marketing Insights

Improvado: your copilot for all marketing data ops.

Book a call

What is Google Campaign Manager?

Google Campaign Manager is a powerful campaign management and ad serving platform designed to help large enterprises streamline their digital marketing efforts. By enabling marketers to manage campaigns across multiple channels, Google Campaign Manager helps companies reach their target audience more effectively, optimize ad spend, and measure the success of their marketing initiatives. Enterprise companies benefit from using Google Campaign Manager because it provides a centralized platform for managing and measuring complex digital marketing campaigns, driving better results and increased ROI.

What is Mode?

Mode is a versatile data analysis and visualization platform that empowers enterprise companies to explore, analyze, and share their data. Mode provides an intuitive interface for building interactive reports and dashboards, making it easy for users with different skill levels to explore and understand their data. By combining the power of SQL, Python, and R, Mode enables businesses to develop custom data analyses and visualizations tailored to their unique needs. Enterprise companies benefit from using Mode because it helps them make data-driven decisions, optimize business processes, and uncover insights that drive growth and innovation.

Connecting Google Campaign Manager to Mode

Connecting Google Campaign Manager to Mode can be accomplished through several methods. Here are some of the ways to achieve this integration:

  • Using Google’s APIs: Google Campaign Manager provides APIs that allow you to extract data from the platform. You can use these APIs to develop a custom data connector that imports your campaign data into Mode.
  • Third-Party Data Connectors: Several third-party data connectors are available in the market that can help you connect Google Campaign Manager to Mode. These connectors usually support a wide range of data sources and can save you time and effort in developing a custom solution.
  • ETL (Extract, Transform, Load) Tools: ETL tools can be used to extract data from Google Campaign Manager, transform it into a format suitable for Mode, and then load it into the platform. This method typically requires more technical expertise than using a pre-built data connector.
  • Improvado: Instead of using other methods, you can leverage Improvado's advanced marketing analytics platform to easily extract data from Google Campaign Manager and load it into Mode. Improvado automates the entire data pipeline, making the process faster, more efficient, and less prone to errors.

Request a quote, and we'll
follow up with you shortly

We now rely fully on Improvado for multiple dashboards that we use for day-to-day marketing operations and strategy, as well as for presentations to executive leadership.

Waleed Noury, Senior Media Analyst at Activision
Waleed Noury
Senior Media Analyst
Free onboarding
Free marketing stack analysis

Connecting Google Campaign Manager to Mode with Improvado

Improvado is the best solution for connecting Google Campaign Manager to Mode because it simplifies the entire process, allowing you to focus on analyzing your data and making data-driven decisions. With Improvado, you can automatically extract a wide range of metrics and dimensions from Google Campaign Manager, as well as other marketing data sources. The platform handles data transformation and normalization, ensuring your data is ready for analysis in Mode. Improvado's scalability, customization, and excellent customer support make it the ideal choice for large enterprises looking to centralize their marketing and sales data and gain valuable insights.

Summary of connection Google Campaign Manager to Mode

In summary, connecting Google Campaign Manager and Mode allows enterprise companies to unlock the full potential of their marketing data, driving better decision-making and business growth. By using Improvado's advanced marketing analytics platform, you can easily extract, transform, and load data from Google Campaign Manager to Mode, giving you the power to visualize and analyze your data more effectively. With Improvado's scalability, customization, high-quality customer support, ability to process large volumes of data, and centralization of marketing and sales data, it is the ideal solution for large enterprises. To learn more about how Improvado can help you connect Google Campaign Manager to Mode, book a call with one of our experts today.

Reliable insights with Improvado

Trusted by the leading data-driven companies, Improvado is an advanced marketing analytics providing businesses with fully automated no-code data pipelines: from data to insights.

  • Reliable data pipeline — automatically get analysis-ready data from hundreds of marketing platforms.
  • Any BI platform — clean and consistent dashboards in Looker Studio, Tableau, and PowerBI.
  • Compliance – HIPAA, GDPR, CCPA, and SOC2 certified, Improvado covers your data pipeline with Enterprise-grade SLA.
  • Best in class Customer Success – dedicated CSMs and Professional Services to build custom data connectors and modify dashboards.
Improvado helps ASUS streamline global marketing reporting.
Illy employs Improvado to unify marketing data from 140 regional branches.
Activision relies fully on Improvado for its marketing dashboard.

Do more with
Google Campaign Manager

Do more with

Take your marketing reporting to new heights